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Nuts beats Zoo in first set of readership data

complaint by Nuts to the ASA was upheld last week. At the beginning of December IPC Ignite! managing ...

Zoo hit in the nuts over "biggest" claim

The ASA upheld the complaint made by IPC title Nuts and said Zoo, owned by Emap, was wrong to make the claim. Zoo was also in hot water over its claim over its pullout section which it claimed was “free ... that at that point while Nuts had remained at 100 pages, they had increased to 108 pages. The ASA ruled that both ...

Can national newspapers get adland’s big fish to take the bait?

with website addresses to explain this and calculate impact. But the creative pushed boundaries. The ASA upheld ... relief for women was labelled “misleading and irresponsible” by the ASA. While the ASA issue did ...

Adland given two years to negotiate terms of surrender

, the ASA has now taken over responsibility for broadcast advertising.However, the full range of sanctions ...

Got live if you want it

of the ASA, known as ASA (B). The B – which stands for broadcast – might as well stand for bureaucracy when ...

Ofcom hands over adjudication power to ASA

Authority. November 1 will see statutory regulator Ofcom devolve some of its powers to the ASA ... consumers and advertisers equally: “The system is very fast: complaints to the ASA are usually handled in a ...

MEDIA BITCH

) Religious studies c) Spanish 3. How many new, individual complaints were received by the ASA between April ...

From the shop floor

of a world without the ASA. Another quirk of the marketing world has to be the jargon. What would ...

Unified advertising regulation is a chance to slash the red tape

decisions about the acceptability or otherwise of television. The new momentum this gives to the ASA now ... level playing field. Another factor to focus minds at the ASA is the rapid convergence of technology ... ” authority, but where the ASA has the power, it should do its utmost to ensure that – whatever the medium ...

Will self-regulation unleash advertisers or hold them back?

into being, Ofcom is to devolve some of its powers to the ASA and the Broadcast Committee of Advertising ... ” and expressed hope it would avoid the “hell” of bureaucracy. But ASA director-general Christopher Graham ... starry-eyed about this – this isn’t about avoiding the rule book,” Graham says. “The ASA is not a soft ...

 

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