to remove filtersASA clears Sure pants ad after paedophilia complaints
08 Sep 2004 | by Jennifer Whitehead,
. The ASA ruled that the cartoon-style ads were likely to be seen as caricatures and not likely to cause ...
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News Analysis: Chanel No 5 turns to Hollywood
17 Nov 2004
regulatory issues, as ASA codes aimed at maintaining the separation of programming from ads do not apply ...
O2 draws fire from ASA over text message marketing
26 Aug 2004 | by Sam Matthews,
services. She complained to the ASA because there was no way to opt-out of future messages. The ASA ruled against O2 because its campaign lacked "explicit consent". O2 said: "We were disappointed with the ASA ... there are no clear guidelines for SMS marketers. The guidance followed by the ASA and UK information commissioner ...
Avon rapped by watchdog for free mobile phone promo
28 Jul 2004 | by Staff,
representatives that the promotion was limited to the number of vouchers it could supply. However, the ASA ... not be disadvantaged financially. The ASA said that the Avon representatives were disadvantaged at least temporarily ...
Barnardo's cockroach ad leads ASA's top offenders
22 Apr 2004 | by Staff,
misleading or offensive ads hit a record high. The ASA carpeted the children's charity, which has a long ... . The charity defended its use of the image. However, the ASA threw out protests about the second most complained-about series of ads last year, Publicis' "Love your bum" posters for Velvet toilet tissue. The ASA ...
HOTLINE: Boots press ad for mascara censured by the ASA
13 Feb 2004
A Boots press ad for Vari-Lash mascara, which is double-ended to give different looks for evening and daytime, has been censured by the Advertising Standards Authority for being misleading. The watchdog objected to the promotion because the model featured wore false eyelashes.
FCUK criticised by ASA for vanity ad
05 Feb 2004 | by Rachel Barnes
French Connection has been rapped by the Advertising Standards Authority (ASA) after running a...cosmetic range. The ASA concluded that the ad was likely to cause serious or widespread offence ... , such as FCUK Grooming and FCUK Shoes, without any complaints. Last year, the ASA ruled another FCUK campaign ...
Asda cleared to run Andrex toilet roll comparisons
22 Jan 2004
Andrex, just one week after the Advertising Standards Authority (ASA) criticised its advertising...The UK's second-biggest grocer was rapped by the ASA last week for claiming that its Shades Extra ... reference to Andrex. Andrex owner Kimberly-Clark first reported Asda to the ASA over the claims made in a national press ad last year. The ASA initially upheld the complaint because of Asda's lack of evidence ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
