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British Gas in talks to avert ASA vetting

all its ads for pre-vetting by the ASA. An Energywatch spokeswoman said that it was concerned ... was urgently needed. This week, the ASA will rule that British Gas' most recent TV campaign, which promoted ... . It follows several recent rulings against the company. An ASA spokeswoman confirmed it was planning to meet ...

British Gas in talks to avert ASA vetting

all its ads for pre-vetting by the ASA. An Energywatch spokeswoman said that it was concerned ... was urgently needed. This week, the ASA will rule that British Gas' most recent TV campaign, which promoted ... . It follows several recent rulings against the company. An ASA spokeswoman confirmed it was planning ...

ASA raps British Gas anti-EDF ads

The newspaper ad, which aimed to show the benefits customers would lose by switching to EDF, pointed out in bold that the company was 'formerly known as Electricite de France,' a phrase the ASA said ... 'is political correctness gone mad', adding that it is calling for an independent review. The ASA ...

Marketing Mix: Name that brand

A tagline with 'sado-masochistic overtones' used in 2002 led to the withdrawal of the accompanying ad campaign when the Advertising Standards Authority (ASA) branded it 'irresponsible'. A previous ... in excess of 600 complaints. On this occasion, however, the ASA dismissed them. Can you name this brand ...

Man City posters receive all-clear

The ASA received seven complaints about the ads, which featured slogans such as 'This is our City', 'Real Manchester' and 'Greater Manchester'. Complainants claimed the team did not represent Manchester ... colours and official website address were present. The ASA dismissed the complaints, ruling ...

Kellogg introduces Coco Pops chocolate straws

groups and health bodies for the levels of sugar and salt they contain, and the ASA recently investigated ...

KFC marketing director Harrison-Church quits suddenly

, received a record 1,671 complaints. The ad was later cleared by the ASA. If you have an opinion ...

British Gas slammed by ASA for playing on fears

The decision follows a campaign which ran this summer warning customers that if they left British Gas, they would no longer have access to its engineers. The ASA ruling will criticise British Gas' use of the advertising for its 'undue appeal to fear'. It is also expected to forbid the company from ...

British Gas slammed by ASA for playing on fears

The decision follows a campaign, which ran this summer, warning customers that if they left British Gas, they would no longer have access to its engineers. The ASA ruling will criticise British Gas' use of the advertising for its "undue appeal to fear". It is also expected to forbid the company ...

ASA investigates Corn Flake claim

The Advertising Standards Authority (ASA) has launched an investigation into a Kellogg's Corn...The ASA has received several complaints about the ad. These include allegations that it fails ... into trouble with the ASA in as many months for pushing the positive effect its product has on kids ... . The ASA ruled it was likely to mislead viewers into thinking the study compared the cereal's effects ...

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