Sendit.com sent an email newsletter to 500,000 customers with the subject line ‘Great Focking Prices at Sendit.com’. The ASA upheld complaints that the use of the term "focking" was offensive, particularly because it could be seen by children. Sendit.com has urged the ASA to reconsider its decision ...
Authority's (ASA) various CAP codes. However, the difficulty advertisers and their agencies face is getting ... to ensure content of commercials meets all the various ASA codes and will not offend the audience. "Most ... creative content will have to meet strict codes being devised by the ASA and regulatory body the Gambling ...
be very bland. It's a tough world…where the cherry gets eaten. The ASA, looking for headlines, made much ... lost millions and prejudiced the teleshopping sector so sweetly kicked off by QVC. The ASA's real ...
Standards Authority action, according to the newly published ASA’s 2004 Annual Report....However, whilst action by the ASA was on the up, the 2004 report saw non-broadcast complaints fall ... on 1 November 2004. The ASA received 1,797 complaints about TV and radio advertising from 1 November ... that it made workers look like thieves, however the ASA ruled that it was justified in light of the programmes ...
Dove achives first, ASA action, board seats, no interest for Indy, Green takes on strategic post..., previously worked at IPCMedia. ASA action set record last year The Advertising Standards Authority ... or withdrawn as a result of ASA action last year. Non-broadcast complaints fell by 10.9%. Overall, the number ...
between now and polling day will not be pursued by the ASA. The exemption exists because political ...
the ASA quickly announced they wouldn't investigate, paving the way for our "boardroom to classroom" PR ...
The Office of Fair Trading today made the threat after Sport Newspapers, owner of the two tabloid titles, recently ignored an adjudication handed down by the Advertising Standards Association. The ASA ... carry a cover price of 40p and 70p respectively. But since the ASA made the adjudication Sport ...
substantiation for claims made in commercials. Graham has written to political leaders saying ASA will not pursue ...
to the Advertising Standards Authority often follow. In fact, the ASA got so fed up dealing with these kind ... another company's products. The ASA was stirred into action following a spate of complaints by some ... Later" which claimed Ryanair beat its rival every week on the number of on-time flights. The ASA ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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