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Pomegreat axes 'heart health' ad

20 Dec 2006

they were supported by research in 15 journals and were not medicinal. But the ASA ruled that they were ...

Threat of jail removed from using 'pester power'

20 Dec 2006 | by David Tiltman

that criminalisation would undermine self-regulation through bodies such as the ASA. According to ISBA public affairs ...

Bacardi risks ASA censure with 'low-calorie' work

13 Dec 2006 | by Melanie Godsell

, is set to court controversy with the Advertising Standards Authority (ASA) and alcohol charities....or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...

Profile: Irn-Bru tamer - Adrian Troy, Head of marketing, AG Barr

13 Dec 2006 | by Gemma Charles

complaints, an ASA ruling and, in some cases, a ban. A cynic would say the brand courts controversy ...

Bacardi risks ASA censure with 'low-calorie' work

12 Dec 2006 | by by Melanie Godsell

or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...

The A List 2007. (6 of 12)

08 Dec 2006

. Company: Advertising Standards Authority (ASA), Mid City Place, 71 High Holborn, London WC1V. Work tel ... , the pressures on the one-time choirboy have been intense. The need to impose the ASA's authority on new ...

Five US escapes ban for provocative 'anti-US' teaser

06 Dec 2006 | by by Daniel Farey-Jones

icons. In a separate case, the ASA rejected a complaint from BSkyB about a Film4 press ad claiming to be "the most complete film channel in the world". The ASA disagreed with Sky's objection ...

ITV1 lonely hearts ad for Afterlife show escapes ban

06 Dec 2006 | by by Joanne Payne

reading. The newspaper received no complaints about the ad. The ASA noted the intention of the ad ...

Close-Up: Profile - Outspoken peer leads ASA fight for recognition

01 Dec 2006 | by Andy Grice

Authority, he didn't pull his punches. Asked how he saw the challenges facing the ASA, the former culture ... - and the ASA is funded by the industry, not the public purse. Smith shrugged off the political pointscoring but allowed himself a chuckle: if the Tories don't know how the ASA works, how can the public? So a drive ...

Editorial: ASA has to define its role following junk-food ruling

01 Dec 2006

Politicians and the public pay little heed to the ASA as it quietly carries out its job ... in their usual knee-jerk fashion by declaring the ASA toothless and demanding a big stick be taken to the miscreants. Smith is right to say people need to be made more aware of what the ASA is and what it does ...

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