to remove filtersLloyds TSB gets ban for 'neighbourly' insurance push
25 Oct 2006 | by by Daniel Farey-Jones
. The ASA agreed and upheld the complaints, ordering Lloyds not to distribute the materials again ...
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Direct News brief: ASA bans misleading mailing
01 Nov 2006
Lloyds TSB Home Insurance's mailing through Tullo Marshall Warren, which was intended to look as if a neighbour was recommending the product, has been banned by the Advertising Standards Authority for being too realistic and therefore misleading.
Save the Children 'brown eyed' scare tactic gets rapped
11 Oct 2006 | by by Sarah Woods
caused and said it would amend the presentation of the mailer if it decided to use it again. The ASA ...
Walkers runs into trouble over salt reduction claims
16 Aug 2006 | by by Daniel Farey-Jones
to guideline daily amounts for adults and children aged over 11, but not for children under 11. The ASA said ...
Racy fax spammers pulled up by ad watchdog
07 Jun 2006 | by by Joanne Oatts
, Valium and sleeping tablets. The ASA said: "We consider that the tone of the fax and content were ... ASA enquiries. It has now been asked by the ASA not to repeat the approach. If you have an opinion ...
Damart and Five feature in ASA sinner's list
27 Apr 2006 | by by Daniel Farey-Jones
,671 complaints about an ad showing call centre staff singing with their mouths full, though the ASA rejected ... as brainless chickens, did not register in the top 10 with only 80 complaints. It was also rejected by the ASA ... concerning your customer file: Settlement of outstanding items". The ASA warned the company about ...
Peta's 'ghastly gravy train' vivisection mailing banned
23 Mar 2006 | by by Alex Donohue
each year in painful experiments". The ASA responded that while Peta had submitted evidence of 3m ... important medical advances were attributable to studies on humans. The ASA countered that although Peta ... ruling, the ASA highlighted how the Home Office only grants licences for animal experimentation according ...
Tradesmen turn on HM Revenue & Customs over tax evasion ad
22 Mar 2006 | by by Daniel Farey-Jones
. The ASA did not uphold the complaints, believing that most readers would not infer from the ad that all ...
SimplySwitch rapped over misleading ad claims
15 Feb 2006 | by by Daniel Farey-Jones
, the ASA did object to the claim "independent -- not owned by any supplier" because it suggested ... arrangements. On these grounds, the ASA decided SimplySwitch should not use the claim, or describe itself ... comparison service". The ASA also upheld the complaint about the claim "you can save over £200" because ...
Help the Aged's picture of death escapes ban
08 Feb 2006 | by by Daniel Farey-Jones
not believe its readers would be offended. The ASA did not uphold the complaints because the text ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
