to remove filtersThreat of jail removed from using 'pester power'
20 Dec 2006 | by David Tiltman
that criminalisation would undermine self-regulation through bodies such as the ASA. According to ISBA public affairs ...
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Pomegreat axes 'heart health' ad
20 Dec 2006
they were supported by research in 15 journals and were not medicinal. But the ASA ruled that they were ...
Bacardi risks ASA censure with 'low-calorie' work
13 Dec 2006 | by Melanie Godsell
, is set to court controversy with the Advertising Standards Authority (ASA) and alcohol charities....or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
Profile: Irn-Bru tamer - Adrian Troy, Head of marketing, AG Barr
13 Dec 2006 | by Gemma Charles
complaints, an ASA ruling and, in some cases, a ban. A cynic would say the brand courts controversy ...
Bacardi risks ASA censure with 'low-calorie' work
12 Dec 2006 | by by Melanie Godsell
or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
Marketing Mix: Name that brand
29 Nov 2006
It was introduced in the UK in 1973. A two-in-one variant was launched in 1991 and a formula for men was introduced in 2004. The product is now available in 10 variants. In April this year, two of its TV ads were criticised by the ASA for implying that the products leave hair 100% dandruff ...
TUI moves £15m ad business into Krow
22 Nov 2006 | by Nicola Clark
was rapped by the ASA for a press campaign that used the line 'If your travel agent doesn't recommend a ...
Financial constraints relaxed
15 Nov 2006
poor practice. McFall compared the FSA's complaints process with that of the ASA, which publishes the results of investigations and explains clearly why it has found for or against a certain ad. 'The ASA ... would encourage the FSA to examine whether any aspects of the ASA model would prove useful ...
News brief: ASA upholds complaint from Dyson
15 Nov 2006
its own filters, after the ASA upheld a complaint by rival Dyson.
Burger King ads draw complaints
08 Nov 2006
Standards Authority (ASA) for promoting excessive fast-food consumption and a hatred of women..... The ASA, which is evaluating the complaints, has also been contacted by members of the public who claim ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
