Threat of jail removed from using 'pester power'
20 Dec 2006 | by David Tiltman
that criminalisation would undermine self-regulation through bodies such as the ASA. According to ISBA public affairs ...
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Pomegreat axes 'heart health' ad
20 Dec 2006
they were supported by research in 15 journals and were not medicinal. But the ASA ruled that they were ...
The Business: Guidelines - Obesity sparks WFA to check campaigns
14 Dec 2006 | by Clare Goff
with by the Advertising Standards Authority (ASA)." The ASA concurred, saying that provisions in its CAP code supersede those of the ICC framework. The ASA spokesman added that the ICC code "will not affect what we do ...
Bacardi risks ASA censure with 'low-calorie' work
13 Dec 2006 | by Melanie Godsell
, is set to court controversy with the Advertising Standards Authority (ASA) and alcohol charities....or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
Profile: Irn-Bru tamer - Adrian Troy, Head of marketing, AG Barr
13 Dec 2006 | by Gemma Charles
complaints, an ASA ruling and, in some cases, a ban. A cynic would say the brand courts controversy ...
Bacardi risks ASA censure with 'low-calorie' work
12 Dec 2006 | by by Melanie Godsell
or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
The A List 2007. (6 of 12)
08 Dec 2006
. Company: Advertising Standards Authority (ASA), Mid City Place, 71 High Holborn, London WC1V. Work tel ... , the pressures on the one-time choirboy have been intense. The need to impose the ASA's authority on new ...
Five US escapes ban for provocative 'anti-US' teaser
06 Dec 2006 | by by Daniel Farey-Jones
icons. In a separate case, the ASA rejected a complaint from BSkyB about a Film4 press ad claiming to be "the most complete film channel in the world". The ASA disagreed with Sky's objection ...
ITV1 lonely hearts ad for Afterlife show escapes ban
06 Dec 2006 | by by Joanne Payne
reading. The newspaper received no complaints about the ad. The ASA noted the intention of the ad ...
Editorial: ASA has to define its role following junk-food ruling
01 Dec 2006
Politicians and the public pay little heed to the ASA as it quietly carries out its job ... in their usual knee-jerk fashion by declaring the ASA toothless and demanding a big stick be taken to the miscreants. Smith is right to say people need to be made more aware of what the ASA is and what it does ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
