to remove filtersProfile: Irn-Bru tamer - Adrian Troy, Head of marketing, AG Barr
13 Dec 2006 | by Gemma Charles
complaints, an ASA ruling and, in some cases, a ban. A cynic would say the brand courts controversy ...
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Bacardi risks ASA censure with 'low-calorie' work
13 Dec 2006 | by Melanie Godsell
, is set to court controversy with the Advertising Standards Authority (ASA) and alcohol charities....or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
Bacardi risks ASA censure with 'low-calorie' work
12 Dec 2006 | by by Melanie Godsell
or weight-control claims. A spokeswoman for the ASA said that while it had so far received no complaints ...
Editorial: ASA has to define its role following junk-food ruling
01 Dec 2006
Politicians and the public pay little heed to the ASA as it quietly carries out its job ... in their usual knee-jerk fashion by declaring the ASA toothless and demanding a big stick be taken to the miscreants. Smith is right to say people need to be made more aware of what the ASA is and what it does ...
Flora rapped for misleading health benefit ads
15 Nov 2006 | by by Alex Donohue
and by members of the public, and eventually upheld by the ASA on the grounds that Flora had breached: clauses 3.1, substantiation; 7.1, truthfulness; and 50.1, health products. The ASA said: "The picture of the corn ... reduce cholesterol levels. The ASA said: "We concluded the claim that the oils in Flora were heart ...
Burger King ads draw complaints
08 Nov 2006
Standards Authority (ASA) for promoting excessive fast-food consumption and a hatred of women..... The ASA, which is evaluating the complaints, has also been contacted by members of the public who claim ...
Health charity complains about Burger King 'manly' ad
06 Nov 2006 | by by Sarah Woods
Watts, coordinator of Sustain's campaign, has written to the ASA to voice his concerns that the spot ...
Danone gets ban for claiming protection from germs
01 Nov 2006 | by by Beth McLoughlin
. Five viewers complained the ad was misleading, a view that was upheld by the ASA. Despite finding evidence that the yogurt drink can support a child's natural defences, the ASA said it could have given a ...
Which? complaint against Rice Krispies ad not upheld
01 Nov 2006 | by by Beth McLoughlin
typical helping and with milk, the ASA did not find that the impression created by the ads that Rice ... , Rice Krispies also contain added B vitamins and iron and because of this, the ASA agreed ...
Close-Up: Live issue - Can alcohol ads continue to survive?
06 Oct 2006
The ASA's rulings against Smirnoff Ice and WKD may set a difficult precedent, Noel Bussey says...., for Smirnoff Ice and WKD. The ASA ruled that the ads had a strong appeal to under-18s. This put them ... , something the ASA ruled the Smirnoff Ice and WKD campaigns did. Diageo disagrees, and believes that it has ... change the way in which alcohol advertising is created in the future. One of the points that the ASA ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
