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The ASA ruled that the campaign can never be shown again because it appealed to underage drinkers. The ruling follows new rules on alcohol advertising on television, which came into force in January last year ... during the development of the campaign, ensuring unequivocal adult appeal." Almond warned that the ASA ...
complicated than that. Despite the RSPCA claiming scientists backed its assertions, the ASA noted several ... that it was generally agreed by informed opinion," the ASA report said. The charity claims massive public opposition ...
and mobile phone, which texts him when his Smirnoff Ice is cold enough. The ASA said: "More than 92 ...
of the Advertising Standards Authority (ASA) yields substantial evidence that reporting rivals to regulators ... marketing at Npower, which is a regular ASA complainant. Peake displays an evangelistic tone when talking ... of complaints coming from industry are upheld, according to a spokeswoman for the ASA. This is for the simple ...
Standards Authority (ASA) routinely sifts through complaints from groups such as Sustain, Which ... not escape criticism: in August, following a complaint by CASH, the ASA ruled that a direct mail campaign ... over their health credentials. Earlier this month it reported Kellogg to the ASA for exaggerating ...
that loopholes in the regulation of new media undermines its system for broadcasting and press. The ASA cannot ...
, the ASA ruled that the "up to" defence was only applicable to 1Mb and 2Mb services -- where connection ... video streaming and online gaming if the speed fell below 6Mb. In its ruling, the ASA said: "We ...
The Advertising Standards Authority is considering an investigation into an ad for the Clearblue digital pregnancy test after receiving complaints it was offensive. Viewers objected to the word 'pee' and the use of a stream of liquid representing urine.
an independent supervisor present. The ASA upheld the second complaint, despite the promoters saying ... for an independent observer to be present. The ASA ruled: "Because we considered that an independent observer ... and Channel 4 that the ball numbered 14 had been drawn at random. The companies had provided the ASA ...
was likely to mislead readers." Tesco had already said it had no further plans to use the ad and the ASA ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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