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Campaign Annual 2007: Top 10 Predictions for 2008

for the ASA Fears that the Advertising Standards Authority's demands for substantiation for green claims have ... ads, the ASA decides that it can solve the resulting funding crisis by announcing that its director ...

Sky wins out as Virgin ads receive 30 complaints

that the speeds could only be achieved in optimal conditions. The ASA upheld this complaint and concluded ... applies . The ASA also challenged whether the claim Our service is four times faster than BT, AOL ... s headline speed and the average download speed of their competitors. The ASA upheld this complaint because ...

ASA bans Ryanair ad attacking Lastminute.com

schedules. The ASA launched an investigation into Lastminute.com s complaints and found in favour ... that ran in the UK. The ASA also said Ryanair s robbed headline discredited Lastminute ... the Ryanair system. The ASA ruled the ad should not appear in its current form . ...

Talk of the site

an increase in complaints to the ASA about false advertising claims, Vic Hazeldine writes: I find ...

Kraft in trouble over Dairylea Lunchables 'good stuff' claim

on truthfulness and substantiation. In its ruling, the ASA said: We nevertheless considered that the claim ... will not be running again. The company has been advised by the ASA to consult with the CAP Copy Advice team before ...

News brief: ASA raps Kraft Foods

the ASA upheld three complaints that the line was misleading.

The Week: Advertising News - Smith to tackle web issues

The internet was the fastest-growing source of complaints to the ASA, he said, but 90 per cent of these were concerned with editorial content, and thus fell outside of the ASA's remit. At the same event, ISBA promised to spend the next year promoting the positive role advertising has to play in society ...

Barnardo's creates opt-in for 'shock' internet ad

banned by the ASA after hundreds of complaints. ...

Ryanair strikes out at ebookers claims

promise'. The airline has complained to the Advertising Standards Association (ASA), which is considering

Hotline: The ASA throws out complaint

The Advertising Standards Authority has thrown out a complaint against a Telegraph Media Group ad featuring the line: "Britain's No.1 quality newspaper website." The complaint is thought to have come from a rival newspaper.

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.