ASA rejects betting TV ad complaints
18 Dec 2007 | by Tristan O'Carroll
closely with our advertising agency and the BACC to ensure that we met fully both the ASA code ...
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ASA bans Flybe ad for misleading prices
19 Dec 2007 | by Nikki Sandison
LONDON - The ASA has banned a Flybe.com national press ad for misleading customers about the prices...it was misleading because he was unable to book a flight to Malaga for the advertised price of 39.99. The ASA also ... credit or debit cards was an additional charge and not a compulsory charge applied to all fares. The ASA ... because the ASA considered that it was not a compulsory charge that needed to be included in the headline ...
ASA investigates GHD ad of women praying
12 Dec 2007 | by Bill Britt
advertising is handled by TBWA\Manchester. In October, the ASA did not uphold a complaint a poster ... complainants felt mocked the crucifixion. The tagline was Though shall convert. The ASA generally takes ...
Hotline: The ASA bans breast enhancement ad
07 Dec 2007
The Advertising Standards Authority has banned a breast enhancement ad after complaints it suggested the operation was "easy". The campaign, which ran on London Underground escalator panels, featured a "before and after" sequence. The Harley Medical Group countered that "easy" referred to the consultation...
ASA upholds complaints about film posters
23 Nov 2007 | by Matthew Warren
Distribution Association. The ASA ordered that two of the three posters should not be shown again. In its ... and threatened use of guns". In another ruling, the ASA rejected complaints that a press ad for Debenhams ... encourage dangerous behaviour on the railways, but the ASA found the ad used "a stylised image sufficiently ...
The Week: Advertising News - ASA complaints spiralling
23 Nov 2007
, and is anticipating receiving more during the busy pre-Christmas advertising period. The ASA is to strengthen its
Editorial: Violent virals could pose a big headache for ASA
09 Nov 2007
with violent undertones have been quickly pulled off the air. So is the ASA making a fuss over nothing ... , the ASA is saying it is in tune with the public mood. And in taking up an uncontentious issue, on which ... to eye. But while these things are important, the ASA probe will only be seen as a success if it tackles ...
Hotline: The ASA launches report on use of violence
02 Nov 2007
The Advertising Standards Authority has launched a report into the use of violence in advertising. The report, which comes shortly after the Prime Minister Gordon Brown launched an inquiry into violence in video games, will seek to curb further restrictions on advertising.
ASA raps Dettol, Sky and Ladbrokes ads
26 Oct 2007
to gamble. Separately, the ASA has banned a Dettol Surface Cleaner TV ad which claimed: "Your chopping-board harbours 50 times more bacteria than your toilet seat." After three viewers complained, the ASA said ... -boards" and ruled it should not be broadcast again. The ASA also upheld complaints against a Sky press ad ...
Hotline: Kellogg rapped by the ASA
19 Oct 2007
Kellogg has been rapped by the Advertising Standards Authority over an ad promoting its Special K Sustain cereal. The ad has been banned for misleading consumers by claiming that the Sustain variety contained more protein than Special K Original, when it actually contained less.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
