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Offensive breast enlargement ad banned

was unlikely to cause serious or widespread offence or undermine young women s self esteem. The ASA accepted ...

The year's top 10 legal cases for marketers

Standards Authority (ASA) and Toyota The case The ASA upheld two complaints against Toyota in respect ... emissions was held by the ASA to be likely to mislead. While the vehicle s emissions are low for an SUV, the ASA held that the term means low compared with all classes of vehicle. In June, the car manufacturer ...

ASA raps Dettol, Sky and Ladbrokes ads

to gamble. Separately, the ASA has banned a Dettol Surface Cleaner TV ad which claimed: "Your chopping-board harbours 50 times more bacteria than your toilet seat." After three viewers complained, the ASA said ... -boards" and ruled it should not be broadcast again. The ASA also upheld complaints against a Sky press ad ...

Farmers challenge Tesco 'Localchoice' milk ads

was required. In a separate adjudication, an ad for the CD Clubland 11 was banned by the ASA because ... encourage promiscuity among young people. The ASA also raised concerns that the ad encouraged immoderate ... been here six weeks and I ve been with 39 girls and she s the 40th. The ASA told Universal Music ...

MFI's domestic violence ad banned after hundreds complain

LONDON - The ASA has banned an ad featuring a woman slapping her husband after he leaves the toilet...and aggression as an acceptable way to resolve issues . The ASA decided that the other four ads in the series ...

Ann Summers topless ad cleared by ad watchdog

, the ASA has rapped airport operator BAA for claiming the price of all food and drink sold in BAA airports ... higher prices than their high-street equivalents. The ASA found that the prices in WH Smith and JD ... and the City of London. The ASA said: Because the leaflets did not make clear that some major airport ...

Violent PlayStation3 ad rapped by watchdog

over 18 years of age, were upheld. The ASA said the ad contained an underlying tone of violence ...

Editorial: MFI - messy fix initiated

- and all of this before the ASA has made its ruling, with the possible outcome of guiltlessness on the part ...

ASA bans insert depicting gruesome death scenes

who viewed them without warning. The ASA concluded that the ad was unacceptable in a medium ...

L'Oreal's Cruz eyelashes exposed as falsies

of the ASA. It has previously had a complaint upheld about an anti-wrinkle cream ad, featuring model Claudia Schiffer, which claimed to counteract skin micro contractions and rapidly reduce wrinkles . The ASA said ... as Beiersdorf UK was ordered not to broadcast its DNAge Nivea Visage ad, created by TBWA\London, after the ASA ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.