to remove filtersTop 10 marketing moments: From Plan A to poking - 2007 in review
19 Dec 2007 | by Jane Simms
for abusing its dominance. Virgin Media, which has been censured by the ASA for misleading ads, has invested ...
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Brand Republic's top stories of 2007
21 Dec 2007 | by Daniel Farey-Jones
. Firstly, Boeing received an ASA ban for a print ad that promoted its commitment to helping ... -8 Intercontinental plane emits. The ASA also ruled against Ryanair and Shell . Secondly, research indicated ... backlashes When it comes to ad claims, the cosmetics industry has had a fair few brushes with the ASA ...
ASA rejects betting TV ad complaints
18 Dec 2007 | by Tristan O'Carroll
closely with our advertising agency and the BACC to ensure that we met fully both the ASA code ...
TFL bans Paddy Power campaign
17 Dec 2007 | by Nicola Clark
for the bookmaker, which has had two previous campaigns banned by the ASA on the grounds of potential to cause ...
Setanta 'puppies' ad draws complaints
10 Dec 2007 | by Bill Britt
Lynam gives a grown man who enters the Santa s grotto a Setanta Freeview Subscription Pack and asks him if he would like anything else. The man takes a look at Zucchi cleavage, who appeared on Big Brother 8 as a fake Australian housemate, and asked for a couple of puppies. A spokesman for the ASA ...
Close-Up: Live Issue - Does the BACC need to be improved?
07 Dec 2007
, the Trident chewing-gum case earlier in the year attracted censure from the ASA, despite being cleared ...
Children distressed by ad for 'The Hills Have Eyes 2'
28 Nov 2007 | by Jacquie Bowser
. The ASA ruled that although the ad included some violent images, they were not excessively graphic ...
Marketing law: In the dock
28 Nov 2007
Standards Authority (ASA) and Toyota The case The ASA upheld two complaints against Toyota in respect ... emissions' was held by the ASA to be likely to mislead. While the vehicle's emissions are low for an SUV, the ASA held that the term means low compared with all classes of vehicle. In June, the car manufacturer ...
The year's top 10 legal cases for marketers
27 Nov 2007 | by Nick Johnson
Standards Authority (ASA) and Toyota The case The ASA upheld two complaints against Toyota in respect ... emissions was held by the ASA to be likely to mislead. While the vehicle s emissions are low for an SUV, the ASA held that the term means low compared with all classes of vehicle. In June, the car manufacturer ...
ASA upholds complaints about film posters
23 Nov 2007 | by Matthew Warren
Distribution Association. The ASA ordered that two of the three posters should not be shown again. In its ... and threatened use of guns". In another ruling, the ASA rejected complaints that a press ad for Debenhams ... encourage dangerous behaviour on the railways, but the ASA found the ad used "a stylised image sufficiently ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
