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Distressing Barnardo's ad escapes ban after almost 500 complaints

at children. The ASA did not uphold the complaints deciding that the purpose and aim of the ad to raise ...

The Week: Advertising News - ASA probes Barnardo's spot

The Advertising Standards Authority is to probe the latest TV ad for Barnardo's, created by Bartle Bogle Hegarty, after receiving more than 400 complaints. The ad, "break the cycle", will be investigated under taste and decency rules.

Hotline: Apple's iPhone 3G ad banned

pretty much anything, really fast". However, the ASA said that the phone would not operate at the speeds

The week in marketing: 25 November 2008

with product-specific ads. Preview the campaign at marketingmagazine.co.uk T-Mobile pulls ads The ASA has ...

The Week in marketing: 4 November 2008

ticketing alerts. ASA looks into POM POM, the pomegranate juice company, is being investigated by the ASA following an ad used on London buses that carried the line 'Cheat death'. The ASA, which has ... Standards Agency said that it would comment in due course if it were approached by the ASA to clarify claims ...

Richard Dawkins-backed ad campaign by atheists highlights rise in religious advertising

to comply with Advertising Standards Authority (ASA) codes. Tim Bleakley, director of sales and marketing ... on commercial terms, as long as the copy does not breach UK standards'. The ASA received five complaints about ...

ASA rules majority of 'green' claims are justified

Authority (ASA)....The ASA's first ever Environmental Claims Study is part of a range of initiatives undertaken ... significant rise in complaints last year on the issue. The ASA assessed 195 ads across all media and found ... complaints. Christopher Graham, director general of the ASA, said: "The compliance survey demonstrates ...

The Week in marketing: 7 October 2008

unhelpful in the fight against child obesity because they did not promote healthier eating. The ASA ...

Eco-town ad 'misled' about brownfield status

The ad claimed that the 5,000-home Curborough eco-town near Lichfield in Staffordshire would be built on a brownfield site. However, the Department for Communities and Local Government has now admitted that most of the development would use greenfield land. The ASA upheld the complaint ...

ASA rejects anti-smoking ad complaints

smoking parent, by raising a crayon to his mouth. But the ASA said: We considered younger children would ... should not have been shown before U- and PG-rated films. The ASA added: We considered it likely ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.