15 Dec 2009
| by Nicola Clark
dramatic war of words with smaller rival Ecotricity. While the Advertising Standards Authority (ASA ...
music stars. However, the wind was taken out of the campaign's sails after the ASA received 29 ...
01 Dec 2009
| by Gemma Charles
LONDON - The Advertising Standards Authority (ASA) looks set to receive a record number...;
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Guy Parker, chief executive of the ASA, said ...
example. The ad was the subject of 326 complaints before the ASA closed the case, dismissing gripes from ...
that it reflected a high level of public awareness of the ASA, rather than a deterioration of advertising standards ...
01 Dec 2009
| by Gemma Charles
as such a nerd,' says the director-general of the Advertising Standards Authority (ASA) with a laugh, as he...in June following the departure of Christopher Graham, has spent his entire working life at the ASA. 'I ...
-time job at the ASA. Seventeen years on, Parker finds himself at the helm of an organisation with a staff of 95, which is celebrating five years as a 'one-stop shop' for ad complaints. Before that, the ASA ...
25 Nov 2009
| by Staff
it implied that Tetley Green Tea had the same or similar health benefits as exercise. The ASA itself ...
. The viewers complaints were not upheld, while the complaint submitted by the ASA was. The ASA noted the ad ...
, in particular because it contained antioxidants. The ASA said the ad must not appear again in its current form. ...
24 Nov 2009
| by Staff
LONDON - Travelodge has lodged a complaint with the Advertising Standards Authority (ASA) over
24 Nov 2009
| by Fiona Ramsay
agreed to fund an extension of the ASA's remit to include search marketing on websites, reflecting ...
24 Nov 2009
| by Gemma Charles
Figures provided exclusively to Marketing by the Advertising Standards Authority (ASA) reveal ...
for the whole of 2008. Guy Parker, chief executive of the ASA, says of the drop that he is pretty confident ...
' publicity that results when ASA adjudications uphold complaints. The point of making an environmental claim ...
12 Nov 2009
| by Alex Brownsell
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An Advertising Standards Authority (ASA) spokeswoman confirmed that Morrisons came to an informal agreement with the ASA two weeks ago not to show the ad again ...
from a sustainable source.' In April, Morrisons was forced to pull an ad by the ASA after Co ...
11 Nov 2009
| by Alex Brownsell
by WCRS, was banned after the Advertising Standards Authority (ASA) deemed it misleading. The campaign was censured for claiming that the qualifications will help to provide entry into all universities'. The ASA ...
11 Nov 2009
| by Alex Brownsell
LONDON - The Advertising Standards Authority (ASA) has dismissed complaints made against a campaign...display. The ASA dismissed the complaints, stating that although some people may interpret suck a bull ...