BBH Tango posters escape ban
11 Nov 2009 | by Hadassah Nymark
harmless and vague in meaning so as not to cause offence. The ASA considered that most people would know ...
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Watchdog bans misleading wind farm ad
11 Nov 2009 | by Hadassah Nymark
figures showing estimated financial benefits were subsequently found to be underestimates. But the ASA ...
ASA funding agreement extends remit to web
10 Nov 2009 | by Staff
. The agreement means that all advertising appearing on websites will come under the CAP code, enforced by the ASA. Lord Smith of Finsbury, chairman of the ASA, said: "This landmark agreement, once agreed ... that the ASA's extended remit will come into operation during the second half of 2010. ...
Academics call on ASA to mark airbrushed ads
09 Nov 2009 | by Jennifer Whitehead
are encouraging the public to contact the ASA when they see ads which they believe have been heavily airbrushed ... . The ASA has previously said that it does not support calls for a ban because it does not reflect public opinion and that it receives very few complaints about airbrushing. In the past the ASA has deemed ...
ASA considers new investigation into dead rat medicine ad
09 Nov 2009
In April, the ad was given the green light by the ASA after it was shown in cinemas alongside 15-certificate films. The ad, by Langland, was created for the Medicines and Healthcare Regulatory Authority with Pfizer, and featured on TV screens for the first time last month. An ASA spokesman said: "The ASA has ...
The Week: The best of campaignlive.co.uk
06 Nov 2009
"What does the ASA do? Why does it exist? It's useless. This is a scandal. Everyone knows what EDF
Costa Coffee ad investigated by ASA
05 Nov 2009 | by Becky Charles
Authority (ASA) over its campaign that claimed '7 out of 10 coffee lovers prefer Costa'....Rival coffee shop Starbucks complained to the ASA about the campaign, which in another execution said: Sorry Starbucks - the people have voted'. Starbucks argued that the ads are misleading. The ASA is understood to have concluded in a draft report that the campaign failed to be satisfactory on a number ...
Costa Coffee under investigation by the ASA following Starbucks complaint
05 Nov 2009 | by James Quilter
The ASA is investigating Costa following a complaint from rival coffee chain Starbucks. Costa ... in a coffee store. The ASA confirmed it is investigating the campaign and has passed on part ... the complaint states the ASA as recommending Costa is censured even though they disclosed the nature ...
ASA scraps map on Asda supermarket development ad
04 Nov 2009 | by Hadassah Nymark
layout were detailed in the ad. The ASA noted the map on page four outlined the proposed Asda store ...
Watchdog bans 'eco town' ad for simulating editorial
04 Nov 2009 | by Hadassah Nymark
. However, it said it would not use the ad again. The ASA noted the evidence and considered readers would understand the claim in the context of the efforts to improve energy efficiency in the area. The ASA noted ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
