to remove filtersRuling reveals Davidoff ad not in hot water
09 Dec 2009 | by Hadassah Nymark
and was typical of its genre. The ASA noted that although it was unclear as to whether the man was wearing trunks ...
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Olay ad censured for airbrushing
16 Dec 2009 | by Staff
The complaints that the ad was misleading were forwarded to the ASA by MP Jo Swinson, who also ... the product could help women acheive "younger looking eyes". The ASA ruling said: "We considered ... , the ASA rejected complaints that the ad was socially irresponsible because the use of post ...
Promotional email for Martini banned by ASA
02 Dec 2009 | by Hadassah Nymark
the message that the women were as beautiful at the end of the evening as they were at the start. The ASA ...
Consumer complaints to ASA reach record level in 2009
01 Dec 2009 | by Gemma Charles
LONDON - The Advertising Standards Authority (ASA) looks set to receive a record number...; mso-bidi-language:#0400;} Guy Parker, chief executive of the ASA, said ... example. The ad was the subject of 326 complaints before the ASA closed the case, dismissing gripes from ... that it reflected a high level of public awareness of the ASA, rather than a deterioration of advertising standards ...
ASA brands Shane Warne hair loss ad a wrong 'un
25 Nov 2009 | by Jacquie Bowser
been banned by the ASA for being misleading....that the strand-by-strand procedure did result in a fuller head of hair. However, the ASA upheld the two ... foul of the ASA. The watchdog has upheld several complaints about various AHS ads in the past. Carl ... you have followed the advice of CAP (Committee of Advertising Practice) and the ASA to get a result ...
Cheryl Cole's 'misleading' L'Oreal shampoo ad cleared by ASA
23 Nov 2009 | by Jacquie Bowser
that complained to the ASA, claiming the ad was misleading. The ASA ruled that the ad did not break any rules ...
ASA publishes health and beauty ad survey
20 Nov 2009 | by Hadassah Nymark
LONDON - The Advertising Standards Authority (ASA) today found that more than 95 per cent of health...and unauthorised medicinal claims. The ASA compliance team contacted those advertisers found in breach and asked that they ensure that all future advertising would fully comply with the code. Chief executive of the ASA, Guy Parker said: "The ASA is here to work with the health and beauty sector to help improve compliance ...
Academics call on ASA to mark airbrushed ads
09 Nov 2009 | by Jennifer Whitehead
are encouraging the public to contact the ASA when they see ads which they believe have been heavily airbrushed ... . The ASA has previously said that it does not support calls for a ban because it does not reflect public opinion and that it receives very few complaints about airbrushing. In the past the ASA has deemed ...
ASA considers new investigation into dead rat medicine ad
09 Nov 2009
In April, the ad was given the green light by the ASA after it was shown in cinemas alongside 15-certificate films. The ad, by Langland, was created for the Medicines and Healthcare Regulatory Authority with Pfizer, and featured on TV screens for the first time last month. An ASA spokesman said: "The ASA has ...
EDF sidesteps ban over "green and British" dispute
28 Oct 2009 | by Hadassah Nymark
. It also holds UK statutory licences allowing it to operate in the UK. The ASA noted the ads did not make ... . It believed consumers would not infer that EDF Energy was a British company. The ASA concluded the ads were ... the ASA's decision. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
