in March 2011. The ASA already has two separate sets of rules - one for broadcast and one for everything ...
Standards Authority (ASA) for misleading results with lash inserts....the effect achievable from the use of the product alone". The ASA also challenged whether the disclaimer ... an accurate representation that could be achieved by using the product. The ASA upheld the complaint. It said Coty UK "did not make it clear that the lash inserts used were of different lengths." The ASA ...
of 6.5MB. The Advertising Standards Authority (ASA) has asked for a review of broadband speed claims ... in order to make sure consumers voices are heard during the ASA review. Jon James, executive director ...
to the 'Deutschland Deutschland ber rated' slogan. The ASA accepted that consumers would understand the message ... )." The ASA has banned both outdoor and digital ads from being shown in its current form. Germany won ...
, to membership of the ASA Council, a role he will now relinquish to avoid conflict of interest. However, he ... country") is an open question, as is how the ASA will differentiate online advertising from editorial. Best admits there will be initial difficulties because of the absence of precedents on which the ASA ...
The ASA looks set to miss a golden opportunity to become more transparent and accountable...The ASA is currently undergoing a review of its internal processes, including the way in which ... the industry, and the ASA s preliminary findings have been published http://asa.org.uk/Media-Centre/2010/ASA-Process-Review-interim-report.aspx . The ASA s final findings are expected some time in 2011. Many of the interim findings of the process ...
-up with laboratory research to show Harpic Power Plus against several bleach-based cleaners. The ASA upheld ... ." The ASA said the ad would suggest that Harpic Power Plus would be five times better than bleach ... be gradual." However, the ASA ruled that the ad did not breach Rule 5.2.1 (Evidence), and while the firm ...
In recent weeks the two biggest supermarkets have tussled over each other's advertising claims to offer the lowest prices. In mid-September the Advertising Standards Authority upheld a complaint by Asda about a Tesco ad claiming it was cheaper, then the following week the ASA upheld a complaint ...
it fresh. The activity was rapped by the ASA in August for giving a misleading impression of broadband ...
. The BCAP Codes contain specific rules for the advertising of alcohol, which are administered by the ASA. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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