Virgin Media promises more transparent broadband ads
02 Sep 2010 | by Maisie McCabe
. The ASA announced it would look into broadband advertising in June and asked the Advertising Code ...
, such as the minimum-spend requirement, and was not misleading. In deciding the fate of the ad, the ASA noted ...
. The ASA announced it would look into broadband advertising in June and asked the Advertising Code ...
The change, which takes effect on 1 September, means the ASA will take over the territory from Ofcom. Currently, the ASA is only able to consider complaints that fall under the self-regulatory CAP ... to an appendix of the CAP code. The ASA stressed this would have little or no impact in terms of the code ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.