by advertising watchdog the ASA. ...
-up with laboratory research to show Harpic Power Plus against several bleach-based cleaners. The ASA upheld ... ." The ASA said the ad would suggest that Harpic Power Plus would be five times better than bleach ... be gradual." However, the ASA ruled that the ad did not breach Rule 5.2.1 (Evidence), and while the firm ...
against Tesco, Sainsbury s and Morrisons only". In its ruling, the ASA said Asda's ad was ambiguous ...
the ASA with a portfolio of scientific evidence to back calls for a voluntary code of conduct on airbrushing. She points to the fact that the ASA's code states that ads must be socially responsible ...
The Advertising Standards Authority (ASA) has dismissed 40 complaints against a L'Oreal campaign.... The ASA agreed that consumers would understand the message of the ads to be that they can achieve "some ...
at the beginning of the recession, last August the ASA ruled that the supermarket had run 'misleading' comparison ...
of the Advertising Standards Authority (ASA) last year following an ad that claimed its prices were '25% cheaper than ... , such as Debenhams and John Lewis. The ASA banned the ad on the grounds that it was misleading because the average ...
of pleasure, escaped without action from the ASA after it investigated two complaints....to younger children, the ASA gave Channel 4 and the ad the all-clear. The ad was created by The TV ...
LONDON - The Advertising Standards Authority (ASA) has banned a TV ad for Johnson & Johnson's Clean...applied to the actress's skin to "remove the shine from the T-zone". The ASA ruled that "shots should ... not appear again in its current form. In November, the ASA rejected 13 complaints about Cheryl Cole's L ... hair extensions, but the ASA dismissed these complaints as the ad briefly stated Cole was "styled ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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