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AstraZeneca hires Esra Erkal Paler for global media role

the ASA in 2008, Erkal Paler spent six years as director of corporate comms and external affairs ...

Offensive PlayStation Move ad banned by ASA

A PlayStation Move poster has been banned by the Advertising Standards Authority (ASA) after.... It did not accept the complaint that the images were depicting a racist attack. The ASA said that while ...

NatWest hit with ASA ban for customer charter ad

NatWest branches were open on Saturdays, which was not the case. NatWest told the ASA that 675 of the 1,552 branches are currently open on Saturdays. The ASA said there was no qualification in the ad to explain ...

Ad watchdog bans Reebok's bum-toning trainer ads

The Advertising Standards Authority (ASA) has banned ads for Reebok's EasyTone Curve trainers...substantiated by the study, the ASA dismissed the evidence and upheld the complaints. The ASA said the sample ... that consumers would achieve an improvement in muscle tone". The ASA ruled the ads were misleading, as Reebok ... complaints to the ASA, thousands of consumers have told us they love our shoes and that they work. For us ...

Argos ad banned for misleading delivery claims

The Advertising Standards Authority (ASA) has banned the ad, created by CHI Partners, over its claim that deliveries could take place "at a time that's right for you," when in fact only two slots ... was an absolute promise. The ASA concluded that the claim implied that customers could specify a delivery time ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.