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STOP PRESS: Appointment at ASA

PUBLIC AFFAIRS: The Advertising Standards Authority has appointed Dr David Webster as head of policy. He replaces Jim Barratt, who has joined the Film Council as head of research and statistics. Webster's responsibilities include public affairs advice on issues such as regulation and the debate over...

STOP PRESS: Fodor Wyllie in ASA adjudication

specialising in on and off-line public relations . The ASA says the agency failed to respond to its enquiries...The Advertising Standards Authority has made an adjudication against Fodor Wyllie over a complaint lodged about an ad which appeared in New Media Age. The ad stated Fodor Wyllie was the only agency specialising in on and off-line public relations . The ASA says the agency failed to respond to its enquiries ...

ASA selects new head of comms

Following restructuring of its communications function, the Advertising Standards Authority (ASA...Following restructuring of its communications function, the Advertising Standards Authority (ASA ... was senior press and PR officer for the Health Education Authority. His predecessor at the ASA was Chris ... to communications director Caroline Crawford. When Crawford left to set up her own company, the ASA decided ...

IPR calls on ASA in battle to ’shame’ publications

the ASA to support its recommendation that a clause be added to press releases stating that news ...

Platform: Reputation is the victim of media shock tactics - Advertising has discovered the benefit of piggy-back PR campaigns but shock treatment does the client no favours, says Eugene Bacot.

number of complaints to the ASA. But is this really quality integrated marketing? In my opinion ... , for example, the ASA said that complaints about sexism in advertising had doubled. I freely agree ...

THIS WEEK’S BIG QUESTION: Should charities focus their resources on PR or advertising?

their PR. If you must use advertising, get it banned by the ASA as that increases the coverage many ...

FOCUS: ADVERTORIALS; Securing write of way from editors

approval. The ASA s guidelines recommend that material of this kind should be clearly identified ...

 

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