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). In total, the Advertising Standards Authority (ASA) received 14 complaints, relating to eight different ... welfare issues, so they did not believe judging the campaign was within the ASA's remit. Lush added ... . The ASA ruled said the six of the eight complaints were deemed to have substance and in breach ...
A BSkyB ad for its HD and ESPN packages has been banned by the Advertising Standards Authority (ASA...and conditions in the creative, the ASA banned the ad. The ASA said it was "significant" that consumers would ... of today's decision. The ASA's remit was extended in March 2011 to encompass marketing claims companies ...
Authority (ASA), challenging whether the ad, which was heard in December last year, linked alcohol to sexual ... time, including the possibility of meeting a potential sexual partner. The ASA said AB InBev should ...
it is envisaged that advertisers will be penalised by the Advertising Standards Agency (ASA) if they place ... opposition from within the industry and the ASA will need enhanced powers. Further, there are issues ... should be used to regulate the media. If the ASA is not be involved, it is unclear how the proposal ...
The ad campaign features photographs of people from the show with the tagline "Love is blind, disfigured, autistic...". A spokesman for the ASA confirmed it had received 20 complaints about the ads ... . In February the ASA decided not to investigate a Channel 4 ad campaign for 'Big Fat Gypsy Weddings' despite ...
Some types of experiential marketing are already covered by the Advertising Standards Authority (ASA) and the UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (CAP Code ... and self-regulatory body as the ASA and CAP Code are. However, one method of ensuring compliance ...
The Advertising Standards Authority (ASA) has banned American Apparel from running a series of ads...viewed in October last year, as well as an ad in a free lifestyle magazine called Crack. The ASA ... , an ad it ran featuring a semi-naked young woman was banned by the ASA. In this case, the complainant ... was upheld, it would be applying a rule of censorship that was completely out of date. The ASA, in its ...
advertising. "We will work with the ASA and Ofcom to examine ways to ensure that adverts promoting alcohol ... Standards Authority (ASA) to "ensure the full and vigorous application" of ASA powers to online and social ... behaviours in partnership with the ASA and other relevant bodies, are also mooted. ...
Compliance is having an increasing impact on brands and nowhere is this felt more keenly than in advertising. Industries such as alcohol, tobacco and even food manufacturers are all feeling the constraints of the ASA's ever more frequent introduction of regulations. These regulations have evolved ...
rivals including Groupon, been rapped by the ASA for confusion over photo deals and overstating ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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