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KFC bid to clean up image after high-profile attacks

8 June - Peta escapes ASA ad ban 6-17 June - PR agency briefings at KFC's Woking office 6 June ...

Fish hooks and Trident send ad complaint levels soaring

spokesman for the ASA said: It is quite rare for two ads in quick succession to generate these many ... to ring the ASA and complain because they thought it would encourage bad table manners. The KFC beat ...

100 Marketing Moments: The 20th century saw the birth of modern marketing, Jane Bainbridge charts some historic landmarks through the decades

now hold Tesco Clubcards. 1995 - A record number of complaints are made to the ASA regarding an ad for the British Safety Council, which features the Pope and promoted condom use. The ASA ... month. 1999 - The ASA publishes the new edition of its codes in October, making political ...

Falmer turns to PR to add zip to its jeans brand

. Lawley complained of unfair treatment when the ASA advised media owners not to run the ads ...

Platform: Reputation is the victim of media shock tactics - Advertising has discovered the benefit of piggy-back PR campaigns but shock treatment does the client no favours, says Eugene Bacot.

number of complaints to the ASA. But is this really quality integrated marketing? In my opinion ... , for example, the ASA said that complaints about sexism in advertising had doubled. I freely agree ...

REVIEW: Marketing and advertising news in the week’s press ..

of the National Council for Civil Liberties, will replace Christopher Ogden, who left the ASA in February ...

ANALYSIS: BRAND BUILDING; Alcopop promoters get lashings of stick

on to either the Advertising Standards Authority (ASA), Independent Television Commission (ITC ... area. ASA head of PR Caroline Crawford says PR is included in the code, but Mark Bennett, spokesman ...

CAMPAIGNS: CONSUMER PR; Vodka lovers get the Black Death

campaign which was banned by the ASA generated news coverage in the Daily Star, the Daily Mirror ...

 

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