PR - EMERGENCY SERVICES: Meg Carter looks at how PR can come to the rescue and help resuscitate campaigns that have gone wrong
08 Mar 2002 | by MEG CARTER
UNREALISTIC EXPECTATIONS Advertiser: Virgin Trains Agency: RKCR/Y back to normal following the Hatfield rail crash. The ASA condemned Virgin for not fulfilling claims made in its advertising ... for getting trains running on time so it, not Virgin, was to blame. Even so, the ASA required Virgin to show ...



