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Watchdog censures Specsavers web ad

website after the ASA found the terms and conditions to be misleading....of the promotion. The ASA noted this data, but also acknowledged that the terms and conditions of the offer made ... would therefore feel misled by the promotion. The ASA ruled that the ad must not appear again in its ...

ASA rules against coffee ad due to misleading health claims

LONDON - The ASA has ruled against an ad featured in a fitness newsletter after it was found...five portions of fruit and vegetables. The ASA also examined claims that a cup of coffee ... their claims. The ASA accepted that the studies were of reputable scientific standard. However, the claim ... women who are advised by the FSA to consume only 300mg of caffeine a day. An expert for the ASA further ...

Regulator bans Olay TV ad

LONDON - A TV ad for Olay Regenerist skin cream by Saatchi & Saatchi has been pulled by the ASA...-surgical alternative such as an anti-ageing cream like Olay Regenerist. The ASA acknowledged that most consumers would ... must not be broadcast again in its current form. The ASA also ruled against a press ad for Australian ... as they may be seen by children. However, the ASA ruled that as the ads appeared in a supplement ...

The Week: Advertising news - ASA investigates 'Iggy' ads

that he has no trouble finding his personal documents thanks to his policy with Swiftcover. The ASA has

ASA bans Magners TV ad

to talk to a group of friends. The ASA noted that although the ad did not exhibit excessive drinking ... form. The ASA also ruled that an LCD poster featuring Christmas deals at Play.com was not in breach ...

Flora Buttery ad taken off air

LONDON - A TV ad claiming more people preferred Flora Buttery has been pulled after the ASA...were marginal and thus too small on which to base the preference claim. The ASA concluded ... of Flora Buttery. The ad must not be broadcast again in its current form. Tha ASA also ruled against a ... plans which control and restrict food intake and is therefore a type of diet. The ASA concluded ...

Iggy Pop ad investigated over complaints

The ad features the former punk rocker claiming that he has no trouble finding his personal documents thanks to his policy with Swiftcover. But the ASA confirmed today that it had received 12 complaints about the ad.? A spokesman said: "The crux of the complaints is that they object to the use ...

Sex poster banned by ASA

, has been banned by the ASA....The poster, for AMI Clinic, received more than 500 complaints from people who believed it to be offensive and unsuitable for display in public places, including areas surrounding schools and those with a high Jewish population. The ASA noted that the size and prominence of the message and the direct tone ...

"Pornographic" Baileys ad dodges ban

escaped a ban from the ASA....qualities of Baileys its distinctive taste and texture. The ASA noted that although the ad could appear ...

Watchdog bans online gaming ad

that the King.com homepage featured a link to a gambling site, Royal Games. The ASA concluded that the ad could ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.