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Watchdog censures Specsavers web ad

website after the ASA found the terms and conditions to be misleading....of the promotion. The ASA noted this data, but also acknowledged that the terms and conditions of the offer made ... would therefore feel misled by the promotion. The ASA ruled that the ad must not appear again in its ...

ASA bans Xbox 360 and Spreadex ads

after 'Play' had been pressed. The ASA ruled that the ad breached CAP (Broadcast) TV Advertising ... , the ASA also banned a regional press ad for Spreadex s financial betting site, shortsandlongs.com, after a ... . The ASA did not uphold the trader complaint but agreed that the body language of the three figures linked ...

ASA restricts "offensive" road safety TV ad

before 9pm. The ASA noted the swift response from Channel 4 and advised that the ad must not be aired ...

Ladbrokes places Sun ad in response to ASA ban

Code. The ASA today banned the ads on the first ground, but cleared the ad on the second two grounds. Ladbrokes is now lodging a request with the Independent Reviewer of ASA Adjudications to review the decision ...

VW Golf ad provokes slew of complaints

The ad, which launched over Christmas, features VW's "chief designer" facing himself in a number of set-piece fights. The ASA confirmed today that it had received 115 complaints about the ad, and is considering an investigation. A spokesman for the ASA said: "The complaints are along the lines that the ad ...

Toyota ad banned for green claims

compared to other cars on the market. The ASA ruling said: "Because it was unclear that the low emissions ... comparison with its SUV competitors, rather than small cars." However, the ASA ruled that the ad breached ...

Alfa Romeo ad ruled 'misleading' by ASA

LONDON - The advertising watchdog has banned an Alfa Romeo national press ad following a complaint that it was misleading.

Cosmetic ads acheive high compliance rate

on the findings, ASA director general Christopher Graham said: It is good to see the health and beauty sector ... . The ASA will continue to work with industry and clearance bodies to ensure there is a clear understanding ...

ASA rejects M&C Saatchi Direct Line ad complaint

The advertising watchdog has rejected a complaint against an M&C Saatchi ad for Direct Line Insurance.

Horse-simulation machine ad slammed by ASA

The ASA has rebuked a company which implied that its horse-riding simulator could help women...The national press ad for the iJoyRide machine said females who ride horses usually have toned legs, a shapely bottom , flat stomach, better circulation and reduced cellulite. The authority found against mail order firm Emery on six separate counts, after complaints about the ad. The ASA found ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.