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ASA restricts "offensive" road safety TV ad

before 9pm. The ASA noted the swift response from Channel 4 and advised that the ad must not be aired ...

VW Golf ad provokes slew of complaints

The ad, which launched over Christmas, features VW's "chief designer" facing himself in a number of set-piece fights. The ASA confirmed today that it had received 115 complaints about the ad, and is considering an investigation. A spokesman for the ASA said: "The complaints are along the lines that the ad ...

Toyota ad banned for green claims

compared to other cars on the market. The ASA ruling said: "Because it was unclear that the low emissions ... comparison with its SUV competitors, rather than small cars." However, the ASA ruled that the ad breached ...

Alfa Romeo ad ruled 'misleading' by ASA

LONDON - The advertising watchdog has banned an Alfa Romeo national press ad following a complaint that it was misleading.

ASA rejects M&C Saatchi Direct Line ad complaint

The advertising watchdog has rejected a complaint against an M&C Saatchi ad for Direct Line Insurance.

Renault ad withdrawn after green claims criticised

A national press ad for the Twingo Dynamique was set against a green background and showed an image of leaves coming out of its exhaust. The ASA today criticized this, and the way Renault had used its Eco2 ... the environmental benefits of the Twingo and was therefore likely to mislead. The ASA said that the car ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.