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Lush ad banned over claims that reptile trading was driving species to extinction

). In total, the Advertising Standards Authority (ASA) received 14 complaints, relating to eight different ... welfare issues, so they did not believe judging the campaign was within the ASA's remit. Lush added ... . The ASA ruled said the six of the eight complaints were deemed to have substance and in breach ...

ASA raps Scotland's panda 'gift' claim

The Scottish Government has been banned by the Advertising Standards Authority (ASA) from running...the survival of one of the world's most endangered species. The ASA ruled against the Scottish Government ... the money was not coming from the Scottish Government. The ASA said: "In the absence of text stating ...

Sky and Virgin clash over unbranded direct mail campaign

BSkyB has successfully petitioned the Adverting Standards Authority (ASA) to ban a direct mail...from Virgin Media". The ASA decided the disclaimer was likely to be overlooked by consumers because ... angle on the right hand side of the envelope. The ASA concluded the direct mail campaign did ... " was rejected by the ASA despite an objection from Sky, which said the statement could misleadingly imply Virgin ...

Shell exaggerated fuel savings, rules ASA

The ASA has banned a radio ad and direct marketing material for Shell, which misleading claimed...models to the ASA to substantiate its claims, which the ASA noted but did not find enough to prove ... requirement for the watchdog. The ASA banned the ads for being misleading to consumers and for exaggeration of the products benefits. Marketing revealed yesterday that Sainsbury's has lodged a complaint with the ASA ...

ASA chairman to chair DMA awards judging

Lord Smith of Finsbury, chairman of the Advertising Standards Authority and former Labour secretary of state for the Department of Culture, Media and Sport, has been appointed chair of judges for the 2011 DMA Awards.

Vauxhall calls direct marketing review

warranty" was rapped earlier this year by the ASA after consumer complaints that it was misleading ...

Cow & Gate ads ruled misleading after two-year investigation

The ASA has ruled against some advertising claims first made for Cow & Gate Growing Up Milk in 2009...skills. The ASA has produced a nine-page ruling on the case after hearing evidence from Cow Gate ... risk iron deficiency in their children. The ASA acknowledged Nutricia's argument that EC regulations ... , brain development and learning skills. Cow Gate, responding to the ASA adjudication, said in a ...

ASA to cover VoD service providers

The change, which takes effect on 1 September, means the ASA will take over the territory from Ofcom. Currently, the ASA is only able to consider complaints that fall under the self-regulatory CAP ... to an appendix of the CAP code. The ASA stressed this would have little or no impact in terms of the code ...

Watchdog bans misleading Spicerhaart mailing

. The ASA noted the compliments slip inside the envelope displayed the Haart logo and branding as well as a ...

Regulator bans British Gas DM ad

. The payments corresponded to the amount of gas used as opposed to the actual price paid. The ASA felt ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.