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A. Like prison sentences, ASA rulings serve two purposes: retribution and deterrence. And deterrence can only work if preceded by retribution. If you find this unsatisfactory, you should muster your fellow marketers and lobby the Government to introduce mandatory pre-publication clearance of all ...
. Conditions apply. Book by 31 January 2012." But the Advertising Standard Authority(ASA) received a ... in the on-screen text. But the ASA in its ruling said "The omissions of information about the available ...
Virgin Media has been banned from running a print ad by the Advertising Standards Authority (ASA...in the industry. The ASA acknowledged that the small print was large enough for a normally sighted person ...
and not misleading. The Advertising Standards Authority ASA) told BT not to repeat the ads in their current form ...
watchdog ruled against Dyson's claim and in favour of Vax. The ASA said it understood why Dyson had ... the best suction power in the top 10. But the ASA judged that it was not misleading, if the evidence ...
comparison with the health benefits. The ASA (Advertising Standards Authority), in its ruling, said ... that cod and tuna were endangered species the ASA took issue with. The ASA said Quorn had not provided ... be an important factor in their buying decisions. The ASA ruled that Quorn had to amend its claim that "popular ...
The online game was devised by creative consultancy Tayburn and attracted the attention of the Advertising Standards Authority (ASA) after a complaint by Sustain, the Alliance for Better Food and Farming ... , crucially, the ASA ruled that adults and children who were old enough to navigate the website and play ...
Channel 4 has taken steps to make it clear that the ad campaign for its second series of the programme isn t racist and does not use gypsier in a negative context following 56 complaints to the ASA. However, it appears not everyone agrees, with one outdoor site feeling the full wrath of an angry viewer ...
away from its traditionally controversial advertising. In December last year, the ASA announced ... , including two press ads that promoted cheap fares using the line: "Book to the sun now!" The ASA ruled ...
of complaints to the Advertising Standards Authority (ASA), including one from Imkaan, a charity for women from ... the poster and whether they would be suitable. The ASA said it had noted Universal Island Records ... . The ASA ruled that given the ad's placement in a range of public locations, it was likely to cause serious ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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