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Durex lube online ad gives complaints the slip

by the Advertising Standards Authority (ASA), after it received complaints about its sexual content....or likely to cause widespread offence. TVGuide told the ASA that the ad had been served by an independent network and requested the ad to be blocked from appearing again, after it received complaints. The ASA ... to devise a global strategy and build a website. An earlier version of this story stated that the ASA ...

Sanex ad banned for natural ingredient implication

Standards Authority (ASA) also received a complaint that the range contained ingredients not necessary ... of clean skin. The ASA threw out Colgate-Palmolive's objections because it believed the context ...

Persil ads banned after P&G complaint

supplied the Advertising Standards Authority (ASA) with the results of its tests, which compared Persil ... market. The ASA ruled the ads were misleading because they did not make clear that the "unbeatable ... competitors). The ASA told Unilever the ads must not appear again in their current form and to ensure ...

Unilever's Comfort ad banned after P&G complaint

(ASA) following a complaint from rival Procter & Gamble (P&G) which said it was "misleading"...., they would not consistently return, in high numbers, and make repeat purchases." The ASA said the use ...

Andrex forced to flush 'unbeatably long' slogan

The Advertising Standards Authority (ASA) ruled that the TV, poster and national press ad campaign ... had 241 sheets. However, the ASA took into account the fact there were two other luxury toilet ... longer than the Andrex brand, though they only had 240 sheets. The ASA said that the ads claimed ...

CREATIVE STRATEGY: Nudity and drugs? YSL has 'creativity' running in its veins

been banned because the ASA "was concerned that the image of the woman running her finger down her inner arm could be interpreted as the injection of opiates into the body. "The ASA also said ...

Perfume ad banned for simulating drug use

The Advertising Standards Authority (ASA) has banned a TV ad for an Yves Saint Laurent (YSL...responsibility very seriously, adhering to a strict code of business ethics. The ASA said: "We were concerned ...

ASA bans 'misleading' Harpic ad after Unilever complaint

-up with laboratory research to show Harpic Power Plus against several bleach-based cleaners. The ASA upheld ... ." The ASA said the ad would suggest that Harpic Power Plus would be five times better than bleach ... be gradual." However, the ASA ruled that the ad did not breach Rule 5.2.1 (Evidence), and while the firm ...

Ruling reveals Davidoff ad not in hot water

and was typical of its genre. The ASA noted that although it was unclear as to whether the man was wearing trunks ...

ASA considers new investigation into dead rat medicine ad

In April, the ad was given the green light by the ASA after it was shown in cinemas alongside 15-certificate films. The ad, by Langland, was created for the Medicines and Healthcare Regulatory Authority with Pfizer, and featured on TV screens for the first time last month. An ASA spokesman said: "The ASA has ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.