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CREATIVE STRATEGY: ASA vs L'Oréal - Beauty is truth, truth beauty

!". In an ASA ruling this week L'Or all s massively retouched ads were banned . To help promote its "anti-ageing" foundation, the firm told the ASA it decided to "lighten the skin, clean up make-up, reduce dark shadows ... of the product s efficacy. Well, they are French. The ASA ruling may be a small victory. But I hope ...

CREATIVE STRATEGY: Nudity and drugs? YSL has 'creativity' running in its veins

been banned because the ASA "was concerned that the image of the woman running her finger down her inner arm could be interpreted as the injection of opiates into the body. "The ASA also said ...

Durex Play Ogel TV commercial slips past watchdog

of pleasure, escaped without action from the ASA after it investigated two complaints....to younger children, the ASA gave Channel 4 and the ad the all-clear. The ad was created by The TV ...

ASA brands Shane Warne hair loss ad a wrong 'un

been banned by the ASA for being misleading....that the strand-by-strand procedure did result in a fuller head of hair. However, the ASA upheld the two ... foul of the ASA. The watchdog has upheld several complaints about various AHS ads in the past. Carl ... you have followed the advice of CAP (Committee of Advertising Practice) and the ASA to get a result ...

Cheryl Cole's 'misleading' L'Oreal shampoo ad cleared by ASA

that complained to the ASA, claiming the ad was misleading. The ASA ruled that the ad did not break any rules ...

Academics call on ASA to mark airbrushed ads

are encouraging the public to contact the ASA when they see ads which they believe have been heavily airbrushed ... . The ASA has previously said that it does not support calls for a ban because it does not reflect public opinion and that it receives very few complaints about airbrushing. In the past the ASA has deemed ...

Tesco store bans sale of energy drinks to children

Vitaminwater range . The ASA said the press ads, which used the lines "Keep perky when you re feeling murky ...

Royal estate rebuked by ASA over 'threatened' village claims

Residents of the village of Cloughton complained to the ASA over the mail piece's assertion ... century trend among homeowners seeking to avoid the window tax. The ASA ruled the direct mail ... earlier this year by the ASA. Earlier this year the Prince's Duchy Herbals brand was forced to axe and ad ...

Pfizer hit with record $2.3bn fine for marketing

of the Pfizer fine in recent UK marketing history. ASA drug-related complaints to be upheld include one ... the ASA ruled there was no scientific evidence to back up its claims. In January the ASA banned a ...

Prince Charles' herbal product investigated by the ASA

Authority (ASA) over claims made about its Detox Tincture product....The Duchy Herbals Detox Tincture claims to be able to detox the body and aid digestion when one or two drops are added to a glass of water. The product, which contains dandelion and artichoke, costs 10. In addition to the ASA investigation, a senior expert on complementary medicine has attacked ...

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