of the Advertising Standards Authority (ASA) last year following an ad that claimed its prices were '25% cheaper than ... , such as Debenhams and John Lewis. The ASA banned the ad on the grounds that it was misleading because the average ...
The ASA surveyed 927 ads across a variety of media, including TV, radio, online, press, posters and direct mailings. It found only 1% of the ads breached the code that was introduced last year to tackle childhood obesity. The non-alcoholic drinks sector was found to have the lowest rate of compliance ...
with product-specific ads. Preview the campaign at marketingmagazine.co.uk T-Mobile pulls ads The ASA has ...
ticketing alerts. ASA looks into POM POM, the pomegranate juice company, is being investigated by the ASA following an ad used on London buses that carried the line 'Cheat death'. The ASA, which has ... Standards Agency said that it would comment in due course if it were approached by the ASA to clarify claims ...
elegant draught taps. The brand hit the headlines recently when the ASA investigated complaints that one ...
the wrath of the Advertising Standards Authority (ASA), which deemed Ribena Tooth Kind ads misleading ... the ASA decision contributed to a loss of consumer trust. While Ribena might take heart from the news ...
unhelpful in the fight against child obesity because they did not promote healthier eating. The ASA ...
against colds and flu. Last year Dettol pulled its TV ads after the ASA branded claims the brand made ...
really got it.' The number of complaints to the Advertising Standards Authority (ASA) about misleading ... . In the past six months, the ASA has up-held complaints against Fiat, Saab and Renault for making unjustified ... or tax breaks. Complaints to the ASA: consumers alive to 'greenwash' Complaints to the ASA about ...
-over at Greencore fell 7.5% year-on-year in its second quarter. Orangina ad slammed The ASA has received 147 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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