The ASA received more than 25,000 complaints about 13,074 different ad campaigns in 2010 ... , the ASA acted to change or withdraw 2,226 campaigns, including high-profile spots for Sony PlayStation ... . However the ASA did not uphold the complaint, stating that the ad was surreal and light-hearted in tone ...
A TV ad for Burger King's Tendercrisp chicken burger has been banned by the ASA following two...it was a "locked-in" shot. The ASA said that because the ad showed the burger between the fingertips ... the ASA upheld the complaints against the ad because the burger was shown in close-up, held by both the man's hands before a shot of it in one hand. The ASA said: "We acknowledged the man was shown ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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