12 May 2011
| by Matt Williams
The ASA received more than 25,000 complaints about 13,074 different ad campaigns in 2010 ...
, the ASA acted to change or withdraw 2,226 campaigns, including high-profile spots for Sony PlayStation ...
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However the ASA did not uphold the complaint, stating that the ad was surreal and light-hearted in tone ...
21 Jul 2010
| by Sarah Shearman
A TV ad for Burger King's Tendercrisp chicken burger has been banned by the ASA following two...it was a "locked-in" shot.
The ASA said that because the ad showed the burger between the fingertips ...
the ASA upheld the complaints against the ad because the burger was shown in close-up, held by both the man's hands before a shot of it in one hand.
The ASA said: "We acknowledged the man was shown ...
09 Dec 2009
| by Hadassah Nymark
. KFC cited an earlier ASA adjudication on the ad, which concluded the ad gave viewers a misleading ...
provide freshly prepared chicken, not frozen, on a daily basis. The ASA noted that without the on ...
15 Jul 2009
| by Hadassah Nymark
to the on-the-bone product. The ASA noted the ad s claim of "fresh and prepared in-store" referred to one ...