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Sky ad falls foul of ASA over digital switchover claim

Standards Authority (ASA) ruled it implied the digital switchover would be complicated without having Sky...Plus they would also go digital". However the ASA ruled that as the ad was promoting Sky+ as the way to become digital when this was not true. The ASA added: "We also considered that the ad implied ...

Slasher movie poster killed off by ASA

knife wound across the cheek, has been banned by the ASA....to cause people to feel serious fear or distress. However, the ASA noted that as the poster appeared ... and shocking. The ASA felt that the ad was likely to cause widespread offence and could be seen ...

Watchdog bans online gaming ad

that the King.com homepage featured a link to a gambling site, Royal Games. The ASA concluded that the ad could ...

Lions Gate in media pitch

Saw IV, which featured a severed head, was cleared by the ASA in February last year, despite drawing ...

Nestle Daley Thompson ad escapes ban

LONDON - The ASA has ruled in favour of confectionary brand Nestle, after two print ads and a TV ad...-buying of the products featured. The ASA acknowledged arguments from both parties but ruled that the ads were ...

ASA restricts "offensive" road safety TV ad

before 9pm. The ASA noted the swift response from Channel 4 and advised that the ad must not be aired ...

Ladbrokes places Sun ad in response to ASA ban

Code. The ASA today banned the ads on the first ground, but cleared the ad on the second two grounds. Ladbrokes is now lodging a request with the Independent Reviewer of ASA Adjudications to review the decision ...

Stockwell film poster siting "insensitive"

of the Menezes inquest. A TV ad for the film Bangkok Dangerous was also banned by the ASA this week because ...

Barnardo's ad cleared after slew of complaints

it was screened after 9pm. The ASA ruled that the ad's content was justified in order to raise awareness ...

Sun poster banned for use of swearword

, and not offensive. However, the ASA ordered that the ad was not shown again. ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.