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Three ads promoting Asda's Price Guarantee service have been banned by the ASA for "misleading...made significant exclusions. The ASA upheld some of the complaints because on specific ads ... Cap Code (Edition 11) clauses 7.1 and 7.2 (Truthfulness). The ASA statement said: "We told Asda ... the judgement, an Asda spokesman said: "The ASA ruling is fantastic news. We're absolutely delighted. The Asda ...
The Advertising Standards Authority (ASA) has banned the ad, created by CHI Partners, over its claim that deliveries could take place "at a time that's right for you," when in fact only two slots ... was an absolute promise. The ASA concluded that the claim implied that customers could specify a delivery time ...
In recent weeks the two biggest supermarkets have tussled over each other's advertising claims to offer the lowest prices. In mid-September the Advertising Standards Authority upheld a complaint by Asda about a Tesco ad claiming it was cheaper, then the following week the ASA upheld a complaint ...
for the high level of its pork and bacon animal welfare standards. The ASA acknowledged that while "outdoor ... environment they're living in plenty of fresh air and of course a comfortable bed". The ASA ruled ... outdoors for the duration of their lives. All complaints were upheld and the ASA told Waitrose ...
, who sometimes spat. The Advertising Standards Association (ASA) noted the Clearcast and Sony ...
have voted'. Starbucks lodged a complaint about the ad, but the ASA deemed it acceptable following ...
, who became chief executive of the ASA at the end of June 2009. ( Campaign ) Marketing ...
against Tesco, Sainsbury s and Morrisons only". In its ruling, the ASA said Asda's ad was ambiguous ...
for the comparison would be available to consumers if they wished. In its ruling, the ASA concluded that Tesco ...
, such as the minimum-spend requirement, and was not misleading. In deciding the fate of the ad, the ASA noted ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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