13 Dec 1996
| by KATE NICHOLAS
with the
acquisition of internal communications outfit Smythe Dorward Lambert
later in the year, plus Abbott Mead Vickers purchase of Fishburn Hedges
at the beginning of the year indicated a growing interest among ad ...
12 Dec 1996
Direct launch tactics
London News Radio s 24-hour news radio station News Direct 97.3FM is to
launch a pounds 1m advertising campaign in January to promote the new
Tune in, Tune out news format. The campaign, through Abbott Mead
Vickers BBDO and McBains, will use posters, buses and press.
Cinema ...
28 Nov 1996
will get every third minute of calls free. Ads
from Abbott Mead Vickers BBDO promoting the offer ...
29 Aug 1996
for Radio Times, with
a pounds 1.5m campaign this autumn. Abbott Mead Vickers BBDO has created
a press ...
09 Aug 1996
| by STEVE SHIPSIDE
-media joint venture with Abbott Mead
Vickers and the House of Blue, Traffic Interactive.
Good Clean ...
28 Jun 1996
| by JIM DAVIES
. But perhaps not if they work alongside
traditional agencies, as Hyperinteractive did with Abbott Mead Vickers
BBDO on the successful Snickers Website. That way the agency can
monitor the brand ...
14 Jun 1996
| by MAIRI CLARK
of these actions is more
you .
Andrew McIntosh Abbott Mead Vickers BBDO amcintosh ...
17 May 1996
| by MAIRI CLARK
.
Jonathan Obermeister AMV BBDO obermeisterj@amvbbdo.co.uk
...
19 Apr 1996
| by JOHN OWEN
The Abbott Mead Vickers group has launched a joint-venture new-media
company with its wholly owned...The Abbott Mead Vickers group has launched a joint-venture new-media
company with its wholly owned PR operation, Freud Communications, and a
Los Angeles-based technology specialist, House ...
Mead, the chairman of AMV, is
expected to take a seat on the board.
...
19 Apr 1996
| by MAIRI CLARK
,000 account after a pitch orchestrated by
Snickers agency, Abbott Mead Vickers BBDO. It takes advantage ...