for Nicorette is handled by Proximity London's sister agency, Abbott Mead Vickers BBDO. Proximity London has ...
LONDON - Abbott Mead Vickers BBDO and Capita have won the 500m BBC licence-fee marketing...which won the pitch include: Proximity London, which will handle the direct marketing work; Abbott Mead Vickers BBDO for the advertising account; Fishburn Hedges will handle PR; and incumbent media agency PHD ...
LONDON - Proximity Worldwide, the BBDO below-the-line network, has teamed up with sister agency
Proximity. Proximity London, part of the global Proximity Worldwide division of Abbott Mead Vickers BBDO, won the WWF account in April. The branding campaign, which begins this month, is the agency ...
to Pharmacia's Nicorette. So when Abbott Mead Vickers BBDO and its sister agency, BHWG Proximity, were ... differentiation. "We went in together as BBDO," Proximity's client services director, Ian Thomas ...
of the London agency and of Proximity Worldwide, a global network formed out of a collection of BBDO's below ...
initiatives. The brand's advertising business, held by Abbott Mead Vickers BBDO, is unaffected by the review ...
BBDO is conducting a major shake-up of its UK below-the-line operations to create a new agency called Proximity London. The direct marketing agency BHWG Proximity, the sales promotion agency Clarke Hooper Momentum and the interactive agency Traffic are merging to form a single agency. The move ...
LONDON - Proximity London, part of the BBDO-owned Proximity Worldwide network of below...The agency has been created from the merger of BHWG Proximity, Clarke Cooper and Traffic, and forms part of the global network created from a collection of BBDO below-the-line agencies ... ,700 staff and has billings of more than 1.2bn. Proximity Worldwide is owned by BBDO, part ...
; Burson-Marsteller and Fishburn Hedges make it through to the PR shortlist; TBWA will compete with Abbott Mead Vickers BBDO for the advertising work; and New PHD has been selected for the media planning ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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