to remove filtersMediaedge:cia wins £14m MBNA account
05 Nov 2008 | by Arif Durrani
marketing. MEC will now work alongside WPP sibling Abbott Mead Vickers BBDO, which won the creative account ...
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Omnicom UK media agencies unaffected by cutbacks
18 Dec 2008 | by Arif Durrani
to see redundancies include those with links to the soft US automotive sector like creative US shop BBDO ...
Awards ceremony goes off with a bang
04 Nov 2008 | by Tristan O'Carroll
, ZenithOptimedia, Abbott Mead Vickers BBDO, JCPR and Mars Mars Balls Media Brand of the Year Dave UKTV and IDS ...
Meet Claudia Nicholls-Magielsen, Pizza Hut
04 Nov 2008 | by Staff
Media agencies used? Starcom handles our media planning and buying, Blue Barracuda deals with digital and manages our website, and AMV BBDO is our creative agency. What are your priorities over the coming 12 months? Our main priority is to give customers reasons to come to Pizza Hut more often ...
MediaCom scoops top agency gong at Media Week Awards
31 Oct 2008 | by Tristan O'Carroll
with TalkSport, MediaCom, ZenithOptimedia, Abbott Mead Vickers BBDO, JCPR and Mars Mars Balls Media Brand ...
VBS named top sales team at Media Week Awards
31 Oct 2008 | by Tristan O'Carroll
, Abbott Mead Vickers BBDO, JCPR and Mars Mars Balls Media Brand of the Year Dave UKTV and IDS Rising ...
Media must celebrate the industry's female-led future
21 Oct 2008 | by Tess Alps
. Coincidentally, AMV BBDO, the largest creative agency group in the UK, is also run by two brilliant women - Cilla ... an eyebrow. Not for one second am I saying that MediaCom and AMV BBDO are large and successful because ...
Marketing's Top 100 Direct Mail advertisers 2008
01 Oct 2008 | by Richard Abbott
LONDON The economic downturn, cheaper direct channels and pressure from the green lobby has led to a 6% drop in direct mail spend, but brands are getting better at the art of targeting.
Capital One plunges down list of biggest direct mail spenders
30 Sep 2008 | by Richard Abbott
LONDON - Capital One has slashed its spending on direct mail by 83%, according to the latest media spend data.
The Marketing Profile: Tom Hings of Royal Mail
30 Sep 2008 | by Alison Donnelly
for Growth' campaign targeting the UK's 4.3m SMEs. An above-the-line push, by ad agency Abbott Mead Vickers BBDO, will comprise TV, press, direct and digital activity. The drive will direct prospective ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
