to remove filtersTesco and Sainsbury's strong performers in November
08 Dec 2010 | by John Reynolds
, starring Jamie Oliver and created by AMV BBDO, which promoted a competition giving people the chance to win ...
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Weetabix reviews £10m ad account
20 Dec 2010 | by Sara Kimberley
The statutory review is being handled by Oystercatchers and pitches will take place in February. Incumbent agency WCRS will be repitching for the account. The agency won the business, then worth 10m, in 2006 from DDB London. Sally Abbott, marketing director at The Weetabix Food Company, said: "It ...
Twinings TV ad to drive product sampling
22 Nov 2010 | by John Reynolds
A TV ad, created by Abbott Mead Vickers BBDO, supporting Twining's news Florals range of black teas, launches today (22 November). It follow ads last month supporting Twining s green tea offering. The latest ad aims to capture the 'beauty and floral flavour' of the tea by showing imagery of swirling ...
Helen Edwards on Branding: A blast from the past
03 Nov 2010 | by Helen Edwards
' in BBDO, the agency that he created in 1928) in his classic book, Applied Imagination, which was first ...
Electrolux reviews pan-Euro retail creative account
23 Sep 2010 | by Sara Kimberley
following a pitch against BBDO. In December 2008, Electrolux split its 4 million pan-Euro below ...
Reality check: August
23 Sep 2010 | by Campaign Staff
Inhouse 186 7 BT What Happens Next Abbott Mead Vickers BBDO 179 8 ... holiday BBQ Saatchi Saatchi 145 10 BT What Happens Next Abbott Mead Vickers BBDO 143 Most liked ads Rank Brand Ad Creative Agency ...
Lionel Richie sends up hit Say You, Say Me in new Walkers ad
25 Aug 2010 | by Jennifer Whitehead
The ad has been created by Abbott Mead Vickers BBDO to promote the new Walkers Extra Crunchy crisps, and features Gary Lineker, who has appeared in more than 90 ads for the brand to date. In the spot, Richie is shown on a tour of traditional English settings, singing 'Share You, Share Me ...
The Marketing Society Forum: Do copycat brands reflect a lack of creativity in marketing?
25 Aug 2010 | by Staff
it is that you can make money the easy way or the hard way. MAYBE - Russell Abbott, Managing director ...
Master, Nadav and Telfer Triumph at Campaign Photo Awards
07 Jul 2010 | by Suzanne Bidlake
Photographer Creative agency AMV BBDO London Creative team Simon Pedersen, Art Buyer. Richard Dennison ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
help consumers improve their health. 46. Sally Abbott, Weetabix It has been a hectic 12 months ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
