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Vickers Report compliance key to banks salvaging their reputations

Britain's banks must put compliance with Sir John Vickers' report at the top of their agenda to rebuild their reputations, according to financial PR practitioners in the latest PRWeek podcast.

Healthcare firm Abbott calls for social media help

Abbott singles out Google Sidewiki as a social media platform to watch in pitch document....Google Sidewiki has already reared its head in a major global social media review that is currently under way. According to a brief obtained by PRWeek, global healthcare firm Abbott has called a ... . Google Sidewiki is the only such platform mentioned by name in the brief. It is thought that Abbott has ...

The Week: BBDO Worldwide lands £77m global Monster ad business

BBDO Worldwide has scooped the global $155 million (£77 million) advertising account for Monster...BBDO New York and Atmosphere BBDO, the network's North American digital agency, will now head up the business, bringing an end to the two-year incumbency of the Boston-based Brand Content. Abbott Mead Vickers BBDO is likely to handle the Monster account in the UK, although no official decision has yet been ...

The World: Shanghai - BBDO and BBH to fight for FedEx delivery brief

FedEx has called a pitch to launch its domestic express delivery service. BBDO, the company

At a glance: Abbott defends itself over ethics breaches

Is this the ABPI code of practice furore? Indeed. Abbott Laboratories has been suspended from...What exactly is Abbott supposed to have done? An anonymous source alleged that Abbott managers ... . Abbott admitted that, in February 2004, two members of its staff took a hospital doctor to a lap ... . What has been Abbott's response? Head of comms Pamela Harrison said: 'The allegations made during ...

At a glance: Abbott targets new indication for Humira

Pharma company Abbott says it wants at least one new indication for its anti-arthritis product...of the product. Abbott has taken on Fleishman-Hillard to handle PR and PA, as well. What indications does ... CAT and Abbott over royalties. CAT got royalty payments of 2.7 per cent for Humira plus lump sum ... the drug, Abbott holds the licence and handles all PR and marketing worldwide. The main interest now ...

City & Corporate: Mead leaves GA to join Brunswick

NEW YORK: Brunswick has poached Gavin Anderson Worldwide president and deputy CEO Robert Mead....Mead, who is also GA's global head of the Americas and head of the firm's US operations ... on corporate issues and crisis management. Mead joined GA in 1998 after nine years at Sawyer Miller ... office from Mead. No new president has been named. ...

BBDO launches into growing healthcare ad market

NEW YORK - BBDO New York, part of the Omnicom Group, somewhat later than its rivals has launched a...Health Group into its healthcare advertising, direct marketing and public relations business. BBDO's division will be headed by Ann Devereux, who joins as president of BBDO Health Work. She was previously ... -to-consumer advertising. She reports to Andrew Robertson, president of BBDO Worldwide. BBDO Health Work will be based ...

BT emphasises consumer offer in AMV BBDO ad

BT this week launches a consumer advertising campaign that aims to show how specific BT products and services bring people together. The ads, developed by Abbott Mead Vickers BBDO, broke on Wednesday. They draw on characters featured in the 'More connections. More possibilities' ads set in a Gladiator ...

BT emphasises consumer offer in AMV BBDO ad

BT this week launches a consumer advertising campaign that aims to show how specific BT products and services bring people together. The ads, developed by Abbott Mead Vickers BBDO, broke on Wednesday. They draw on characters featured in the 'More connections. More possibilities' ads set in a Gladiator ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.