26 Jan 2012
| by Sara Kimberley
The retail specialist won the pitch that began in November last year and was handled through the intermediary Creativebrief.
It will work alongside Birds Eye's ad agency, Abbott Mead Vickers BBDO, and its media agency, Carat.
The agency's initial focus will be on targeting Birds Eye's key audiences ...
15 Dec 2011
Agency of the Year: Bartle Bogle Hegarty Digital Agency of the Year: AKQA Direct Agency of the Year: OgilvyOne Media Agency of the Year: PHD Advertising Network of the Year: BBDO Worldwide Media Network of the Year: Maxus Production Company of the Year: Blink Advertiser of the Year ...
01 Dec 2011
| by Sara Kimberley
previously worked with DraftFCB on similar loyalty programme activity. In October, BBDO Toronto launched ...
their phone with the aim of reducing transaction time by around ten seconds.
In March, BBDO created a ...
17 Nov 2011
| by Sara Kimberley
The frozen-food company, which is running a review through the intermediary Creativebrief, is looking for a below-the-line agency to work alongside its ad agency, Abbott Mead Vickers BBDO, and media agency Carat.
The appointed agency will be expected to work across direct marketing, digital ...
26 Oct 2011
| by Matthew Chapman
The branding, created by FutureBrand and AMV.BBDO, aims to deliver a consistent identity for all the supermarket's sponsorship activity running up to the launch of the games.
An 'Here's to Extraordinary' advertising campaign will run next year. Branding will appear on delivery vehicles, shopfronts and point ...
04 Aug 2011
| by Claire Beale
prize by Ogilvy Mather and BBDO, with WPP s Maxus taking on the media buying from IPG s media shops ...
29 Jul 2011
| by Sara Kimberley
Pledge and Mr Muscle maker SC Johnson has split its global advertising account between BBDO...with BBDO and Ogilvy Mather.
"We employed a very rigorous process with very specific criteria, and both ...
-standing partnership."
SC Johnson makes a number of other household brands, as well as Pledge and Mr Muscle.
BBDO ...
fragrance and home cleaning.
BBDO and Ogilvy Mather will service the SC Johnson business from ...
15 Jul 2011
, when Abbott Mead Vickers BBDO picked up gold in the Direct category for its "choose a different ending ...
20 Jun 2011
| by Matt Williams
of this work meant that Rom was the winner."
This time last year the UK celebrated when Abbott Mead Vickers BBDO picked up the Direct Agency of the Year award thanks to brilliant campaigns for Walkers ...
09 Jun 2011
| by Matt Williams
the brand.
Gatorade does not have an incumbent on its digital account. Abbott Mead Vickers BBDO ...