BT 'Adam's mum' by AMV BBDO
21 Oct 2009
AMV BBDO has launched its latest TV spot for BT, promoting unlimited calls to UK landlines
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Right Guard owner appoints Miles Calcraft Briginshaw Duffy to £4m UK ad account
22 Oct 2009 | by Matt Williams
DDB Dusseldorf and BBDO Worldwide. MCBD's work for Right Guard is expected to build on a strong ...
AkzoNobel seeks agency in £60 million global ad consolidation
02 Sep 2009 | by Kate Nettleton
Oystercatchers, the intermediary handling the review, is approaching both roster and non-roster agencies to compete for the business with a decision on a winning agency expected by November. Abbott Mead Vickers BBDO currently handles the 6 million UK Dulux advertising account. The brand's advertising ...
Dulux to review global ad account long-held by AMV/BBDO
02 Sep 2009 | by Amy Golding
LONDON - Dulux is reviewing its global advertising account, which has been held by Abbott Mead...shortlist has been drawn up, with Abbott Mead Vickers BBDO repitching. Dulux, the UK's best-known paint ...
Pharmaceutical giant Bayer calls global ad and media review
17 Jul 2009 | by Matt Williams
The company said that it has called the review in a bid to improve the effectiveness and efficiency of its creative and media buying operations. It is not yet clear which companies will participate in the process, but it is thought to involve two of Bayer's global creative agencies, BBDO and JWT ...
FMCG giant Bayer reviews $1bn advertising account
16 Jul 2009 | by Amy Golding
; mso-bidi-language:#0400;} Currently, the account is handled by agencies including BBDO, JWT ...
Birds Eye hires BBDO network for ad task across Europe
10 Jul 2009 | by Ian Darby
LONDON - BBDO has expanded its relationship with Birds Eye Iglo by winning the frozen food company...The win builds on the capture of the UK Birds Eye account by Abbott Mead Vickers BBDO in 2007 following a pitch against Bartle Bogle Hegarty. The BBDO network will now work with the FMCG company in six markets Germany, Austria, Belgium, Portugal, the Netherlands and France as well as working with Birds ...
Gillette launches first global brand campaign in five years
07 Jul 2009 | by Staff
Jeter -- experiencing moments of doubt and how they overcome them to succeed. The ad was created by BBDO ...
Marketing video: FMCG round table on using the web to engage with consumers
09 Jun 2009 | by Richard Abbott
LONDON - In a unique series of round table discussions, Yahoo! and Marketing are bringing together senior marketers and communications experts to discuss ways of effectively integrating online into brands' marketing strategies.
FMCG Round table report: Consumers use web to take control of FMCG purchases
09 Jun 2009 | by Richard Abbott
relevant and appealing way, will succeed. Roundtable participants Richard Abbott deputy editor ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
