to remove filtersPepsi consolidates UK media into OMD
19 Apr 2012 | by Maisie McCabe
and strengthening its relationship with OMD's Omnicom parent. Abbott Mead Vickers BBDO continues to handle Pepsi ...
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Guinness seeks agency for direct and digital business
24 May 2012 | by Sara Kimberley
handles the Guinness UK digital and direct business. Abbott Mead Vickers BBDO, the brand's global ... bar staff. AMV BBDO was behind the Guinness online film for St Patrick's Day that featured friends ...
Live & Breathe nets Birds Eye DM task
26 Jan 2012 | by Sara Kimberley
The retail specialist won the pitch that began in November last year and was handled through the intermediary Creativebrief. It will work alongside Birds Eye's ad agency, Abbott Mead Vickers BBDO, and its media agency, Carat. The agency's initial focus will be on targeting Birds Eye's key audiences ...
Pitch update
12 Jan 2012
of the Eurostar pan-European advertising pitch, with just three agencies left in the running. BBDO, CHI Partners ...
Kitcatt Nohr Digitas picks up UK Starbucks CRM business
01 Dec 2011 | by Sara Kimberley
previously worked with DraftFCB on similar loyalty programme activity. In October, BBDO Toronto launched ... their phone with the aim of reducing transaction time by around ten seconds. In March, BBDO created a ...
Agencies line up for Birds Eye account
17 Nov 2011 | by Sara Kimberley
The frozen-food company, which is running a review through the intermediary Creativebrief, is looking for a below-the-line agency to work alongside its ad agency, Abbott Mead Vickers BBDO, and media agency Carat. The appointed agency will be expected to work across direct marketing, digital ...
Fallon lands Terry's Chocolate Orange account
29 Sep 2011 | by Anne Cassidy
DDB UK, the former incumbent on the Terry's account, resigned the business after confectionery rival Mars consolidated its global advertising into BBDO and DDB. DDB's last major work for Terry's Chocolate Orange was a TV ad, called "bang, bang", which launched in November last year. It was the first ...
Birds Eye calls review of UK digital advertising account
22 Sep 2011 | by Matt Williams
a website on which the families involved shared their experiences. Abbott Mead Vickers BBDO ...
Agencies to pitch for Gatorade brief
09 Jun 2011 | by Matt Williams
the brand. Gatorade does not have an incumbent on its digital account. Abbott Mead Vickers BBDO ...
Mars splits with TBWA for BBDO
06 Jun 2011 | by Anne Cassidy
, Whiskas and Twix brands into the Omnicom-owned BBDO network, moving the business out of TBWA without a...The business will be split between AMV BBDO and BBDO New York, with the bulk of the business going into AMV BBDO. AMV BBDO, the incumbent on the Mars and Snickers brands in the UK, is expected to take global creative and strategic lead on Mars and Snickers, pick up the UK and global advertising account ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
