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Sainsbury's rapped by ad watchdog after Asda complaint

or Tesco. The ads were created by Abbot Mead Vickers BBDO. The ASA rejected four of five points raised ...

Sainsbury's 'feed your family for £50' claim rejected by ad watchdog

In May 2011, the supermarket launched a major marketing campaign, including ads created by Abbott Mead Vickers BBDO and based on several meal plans, around the promise it was possible to feed a family of four for 50 per week. The ASA has taken 11 months to rule on the case, during which time Sainsbury ...

Starbucks gets friendly with animated spot

The campaign has been conceived by Abbott Mead Vickers BBDO copywriter Matt Welch and art director Simon Welch. The 60-second ad will run during Channel 4's 'Big Fat Gypsy Weddings', having already been pushed out to Starbucks' 530,000 Facebook fans and 15,400 Twitter followers. As an animation ...

John Lewis takes Creative Circle Gold of Golds

Bartle Bogle Hegarty and Abbott Mead Vickers BBDO also picked up two gold awards each. BBH s wins were for Barnardo s "life story", which won best charity in the film sector, and for Google s "say it to get it", which picked up the best poster campaign. AMV s Met Police "tube" campaign triumphed ...

Sainsbury's ad banned following rival's complaint

The ad, which ran in October and was created by AMV BBDO, featured the claim in a voiceover and also bore a logo which stated "1/2 price". In addition, on-screen text stated: "Selected stores availability. All toys half price in store selected toys half price online. Prices range from 9.99 to 34 ...

Turkey of the Week - Very

Anne Cassidy won't be taking style tips from Diane Vickers in the latest Very ad by VCCP:..."Is this ad as patronising as I think it is? I don't think that even if I was a teenager I would be able to accept Vickers advising me on how I could look taller and slimmer. And, also, it doesn't help that she is out-acted by the hat stand. At the end of the spot, she says 'It feels good to be bad', which ...

Sainsbury's stages Christmas Panto for final Jamie spot

The supermarket has gone for the festive feel-good factor with a 60-second spot by Abbott Mead Vickers BBDO that premiered last night. Having helped deliver the perfect Christmas to a village last year , Oliver is now shown concocting a feast in a theatre for a crowd of famous characters from ...

Birds Eye calls review of UK digital advertising account

a website on which the families involved shared their experiences. Abbott Mead Vickers BBDO ...

Life after Jamie for Sainsbury's ads

Abbott Mead Vickers BBDO will continue with its price-led advertising campaigns for Sainsbury

Dixons print campaign tops The Gunn Report 2010

. BBDO was revealed as The Gunn Report's Network of the Year for the fifth consecutive year, while Brazil ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.