10 Nov 2008
| by Miranda Fitzgerald
The TV ad, created by Abbott Mead Vickers BBDO, breaks on Wednesday 12 November, the same day as the Marks Spencer Christmas ad campaign. The commercial opens with Ant and Dec shopping for their Christmas party and loading their trolley with nothing but pickled onions and pineapple chunks ...
04 Nov 2008
| by Alex Brownsell
RKCR/Y R for its Home Office campaign aimed at lowering the risk of theft, and Abbott Mead Vickers BBDO ...
Office Best Integration - Abbott Mead Vickers.BBDO for Sainsbury's Best Media - RKCR/Y R and The Home ...
and The Home Office for Acquisition Crime Red Bee Media and UKTV for Dave Abbott Mead Vickers.BBDO ...
14 Oct 2008
| by Brian Oliver
the marketing process. When Birds Eye appointed Abbott Mead Vickers BBDO, an agency that had previously worked ...
, with such luminaries as Russ Abbott and Buzz Aldrin, the second man to walk on the moon. The alpha-male marketer ...
07 Oct 2008
| by Gemma Charles
The switch, announced by Pizza Hut this week, is intended to flag up its revamped pasta menu, supported by an ad campaign created by Abbott Mead Vickers BBDO. It is likely, however, that the Pizza Hut name will be reinstated at the 30 outlets after the year-long drive. Jim Prior, managing director ...
06 Oct 2008
| by Gemma Charles
multimillion-pound marketing campaign spearheaded by TV ads created by Abbott Mead Vickers BBDO, which break ...
25 Sep 2008
| by Richard Abbott
LONDON - Waitrose has signed a deal to open its first convenience store, as managing director Mark Price reveales that the supermarket could roll out up to 400 of the stores.
12 Aug 2008
| by Ed Kemp
Boots has drawn up a shortlist of agencies to pitch for the CRM work. Incumbent agency Craik Jones will not repitch for the business. However, the Abbott Mead Vickers Group will be represented in the pitch by sister agency, Proximity London. The retailer's Health Beauty magazine and editorial content ...
12 Aug 2008
| by Richard Abbott
LONDON - Sainsbury's is failing to enforce its controversial decision to ban non-accredited field sales reps from its stores, according to industry experts, leading them to suggest that the grocer could be forced into a rethink.
23 Jul 2008
| by Gemma Charles
Britvic, Cadbury, PepsiCo, Coca-Cola, Kellogg's, Kraft, Mars, Nestl and are among the food brands that have signed up. The other companies involved are Tesco, AOL UK, BSkyB, Channel 4, AMV BBDO, CBI, Discovery Networks UK, Fitness Industry Association, five, ITV, OMD, Outdoor Advertising Association ...
08 Jul 2008
| by Jemima Bokaie
The agency has been briefed to create campaigns focusing on new products
and services, and Homebase's national expansion plans. Leo Burnett won the business in a final pitch against CHI
McCann Erickson had been knocked out at an earlier stage. Incumbent
Abbott Mead Vickers BBDO, which had handled ...