22 May 2008
| by Kate Nettleton
LONDON - Lexus has called a review of its direct marketing account in a move that could put an end...for credentials meetings before it holds a pitch. PAA will repitch for the account. The decision to review ...
with existing customers as well as driving sales to prospective consumers. PAA was appointed to the account ...
: No agency welcomes a review, but we ve been working with Lexus for seven years and we feel at this point its ...
14 Oct 2005
Oxfam has kicked off its search for an agency to handle its £5 million direct marketing account...The charity has opened discussions with Abbott Mead Vickers BBDO,
Archibald Ingall Stretton and Draft London about the business. AMV is said to be already working on a project for the charity, although
the pitch is specifically for a DM brief. EHS Brann, which is not repitching, won the account ...
17 Oct 2005
| by by Staff
LONDON - Oxfam has kicked off its search for an agency to handle its £5m direct marketing account...The charity has opened discussions with Abbott Mead Vickers BBDO, Archibald Ingall Stretton and Draft London about the business.
AMV is said to be already working on a project for the charity, although the pitch is specifically for a DM brief.
EHS Brann, which is not repitching, won the account ...
30 Jan 2009
| by Joe Thomas
LONDON - Citroen has called a formal review of its below-the-line marketing account....The announcement comes following Kitcatt Nohr Alexander Shaw's appointment to the Toyota business. The agency is the incumbent for the Citroen business. Marc Raven, director of communications at Citroen UK said: Kitcatt Nohr Alexander Shaw has resigned from our direct marketing account by mutual consent ...
13 Mar 2009
| by Nicola Clark
LONDON - FlyBe is reviewing its bi-monthly customer magazine business.
18 Jan 2002
The Royal National Lifeboat Institution is reviewing its direct
marketing account, which was held by Lion. Agencies are being approached
to pitch.
...
18 Aug 2000
| by ELEANOR TRICKETT
by ehsrealtime, which runs Tesco s
Clubcard account. Marketing Week
Europe s biggest internet ...
.
Marketing
ITV has been told to review the way it transmits programmes to ensure
that viewers ...
23 Aug 2002
NatWest is to review its £20 million direct marketing
account, currently held by TBWA/GGT Direct
18 Jan 2002
Guinness UDV Great Britain is reviewing its direct marketing roster
to consolidate the account into one agency. The incumbent agencies are
WWAV Rapp Collins Scotland, Craik Jones Watson Mitchell Voelkel and EHS
Brann. General release.
...
25 Jul 2003
| by Ian Darby,
LONDON - Abbey National is reviewing its £11m direct marketing account. The review comes after...Incumbent agencies include the Cheltenham-based TDA and Iceberg Marketing. KLP Euro RSCG, the below-the-line division of Euro RSCG, has also worked for Abbey National on its card services marketing.
KLP's sister agency, Euro RSCG Wnek Gosper, recently lost the £27m Abbey creative account to TBWA ...