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COI media account review signals end of DfT breakaway

LONDON - COI Communications is to launch a wide-ranging review of its estimated £167m media...picked up the account in July 2000 after a review of all of COI's buying arrangements. The review does ... review of the media buying accounts was not expected until 2006. If you have an opinion ... The review, which is being run in conjunction with the Department for Transport, follows a joint ...

Mustoes retains Kia's £12m UK ad account after review

LONDON - Mustoes has retained the £12m UK advertising account for Korean car marque Kia, after a...The agency has worked on the brand since the middle of 1999, and last faced a review of the account in October 2003. This reappointment comes as Kia reviews its £60m European media account. Last week, incumbent agency Starcom Motive said it was withdrawing from the review. Mustoes' most recent ...

Lowe's $75m US Diet Coke account under review

NEW YORK - Lowe & Partners faces the prospect of losing its $75m (£48m) Diet Coke account in the US...overseeing the review. Lowe has already lost several accounts, including the US work for Heineken, which went to D'Arcy. In the UK, it has also resigned the £43m Orange account, seen large portions of its ... on the Diet Coke brand, also handling the account between 1993 and 1998. If you have an opinion ...

St Luke's declines to repitch for £17m BT account after review is called

, but will continue to work for BT's Openreach division, as the telecoms giant reviews its £17m business.... The review follows the pitch held earlier this year for BT's consumer account. Abbott Mead Vickers BBDO ... , the new part of BT set up to look after the local loop. BT's business-to-business brief accounts ... 's, said: "We are declining to pitch for the global BT Business account. BT's needs have changed ...

Hyundai reviews £300m US advertising account

LOS ANGELES - Hyundai has placed its £300m US advertising account in review after dropping its...declined to participate in the forthcoming review. Dale Hruby, head of the Hyundai account team ... the rapid turnover of marketing staff at the firm as one reason for the refusal to repitch for the account ... . The Richards Group said it was not expecting to lose staff over the loss of the Hyundai account from its books ...

Fox slims down pitch list for $1bn media account

media account review to three agencies: WPP's MindShare; Publicis Groupe's ZenithOptimedia; and Aegis..., Publicis Groupe's Starcom handles Fox's £35m media account. The review does not include the business ... The review, which is being handled by US-based search consultancy Select Resources International ... shop by the end of this year. The account covers advertising for movies, home entertainment ...

Blow for Havas as it pulls out of $300m Intel review

and media account review, which has been ongoing since October, leaving three agencies in the running....that it could also lose its Volkswagen media account. VW is in the throes of reviewing its $1.4bn global media ... Havas said that Euro RSCG Worldwide and media agency Media Planning Group were leaving the review ... Group. Early on in the battle for the Intel account, there had been talk that the account could go ...

Fallon and Gateway fail to reach agreement

pole position in its 250m ( 173.4m) creative account review earlier this month....LONDON (Brand Republic) – Fallon and US personal computer manufacturer Gateway have parted ways despite the agency gaining pole position in its 250m ( 173.4m) creative account review earlier this month ... Diego client’s account following a review process that included Arnold Worldwide in Boston, Stiltanen ...

InBev to review global media account

LONDON - Stella Artois brewer InBev has begun a global review of its media agencies and is asking...The estimated £20m UK account is currently held by Publicis agency Starcom, which has also been asked to submit fee proposals. InBev, which also owns the Beck's and Murphy's Irish Stout brands, recently decided to stop using above-the-line media to push Murphy's, Castlemaine XXXX and Boddingtons ...

Intel to review media account out of Universal McCann

LONDON - Intel is reported to be reviewing its media account after two years with Universal McCann....for the creative account, held by McCann Erickson, after the media review is finished. Universal McCann is defending the media account. Universal McCann US referred calls to Intel, which declined to respond to enquiries. It is unclear whether the review affects only the US or extends to other markets. Intel ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.